Anchorman 2: The Legend Continues is only a few months away, and Dodge has made the classy move of capitalizing on the anticipation by hiring Ron Burgundy (Will Ferrell) as the pitchman for the new Durango. What’s great about these TV spots is that they don’t just have Ron Burgundy, but they’re also really funny. They kind of sell Anchorman 2 better than they sell the Durango. I’d like to know how the Dodge execs felt when they saw these ads and it’s just Burgundy complimenting the glove compartment.
Hit the jump to check out the commercials. Anchorman 2: The Legend Continues opens December 20th.
Here’s the official synopsis for Anchorman 2: The Legend Continues:
With the 70’s behind him, San Diego’s top rated newsman, Ron Burgundy (Will Ferrell), returns to the news desk in “Anchorman 2: The Legend Continues.” Also back for more are Ron’s co-anchor and wife, Veronica Corningstone (Christina Applegate), weather man Brick Tamland (Steve Carell), man on the street Brian Fantana (Paul Rudd) and sports guy Champ Kind (David Koechner) – All of whom won’t make it easy to stay classy…while taking the nation’s first 24-hour news channel by storm.