Disney has released the first Avengers: Age of Ultron TV spot for writer/director Joss Whedon’s Marvel sequel three months before the film’s release. Although there’s likely a good reason the Avengers TV spot is hitting this early—Disney opted not to buy ad time for the film during this weekend’s Super Bowl, so instead they’re putting out a new spot ahead of time (as are some of the studios that actually did buy Super Bowl ad time). It actually makes sense not to spend money on an Avengers Super Bowl spot. The movie essentially sells itself, but I expect that won’t stop Disney from going overload with the marketing three weeks before it opens.
As for the spot itself, it’s mostly footage we’ve seen before with the same dire tone, but we do get a couple of new looks at one of the centerpieces of the film: the Hulk vs. Hulkbuster fight. The circumstances surrounding the skirmish aren’t yet known, but judging by the footage we’ve seen thus far it’s gonna be a brutal fisticuffs.
Watch the Avengers: Age of Ultron TV spot below. The film stars Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Elizabeth Olsen, Aaron Taylor-Johnson, James Spader, Stellan Skarsgard, Samuel L. Jackson, Cobie Smulders, Paul Bettany and Don Cheadle.
Avengers: Age of Ultron opens in theaters on May 1st.
Here’s the official synopsis for Avengers: Age of Ultron:
When Tony Stark tries to jumpstart a dormant peacekeeping program, things go awry and Earth’s Mightiest Heroes, including Iron Man, Captain America, Thor, The Incredible Hulk, Black Widow and Hawkeye, are put to the ultimate test as the fate of the planet hangs in the balance. As the villainous Ultron emerges, it is up to The Avengers to stop him from enacting his terrible plans, and soon uneasy alliances and unexpected action pave the way for an epic and unique global adventure.