THE AVENGERS Trailer Breaks iTunes Record; Downloaded Over 10 Million Times in 24 Hours

     October 14, 2011


In not so surprising news, nerds like comic book movies. A lot. The first trailer for Marvel’s all-star superhero movie The Avengers broke the iTunes record for most-viewed trailer in history. The first extended look at the film was downloaded over 10 million times in the first 24 hours that it was available. It broke the previous record of 6 million views in 24 hours that was held by the trailer for Transformers: The Dark of the Moon.

Hit the jump to read the full press release, and to watch the now record-breaking trailer. The film stars Robert Downey Jr., Chris Hemsworth, Chris Evans, Samuel L. Jackson, Scarlett Johansson, Jeremy Renner, Tom Hiddleston, Mark Ruffalo, and Cobie Smulders. The Avengers opens in 3D on May 4th, 2012.

the-avengers-teaser-posterHere’s the full press release:


Breaks Site’s Previous Most-Viewed Trailer Record

Burbank, Calif., October 14, 2011 Marvel Studios announced today that the trailer for next summer’s most highly anticipated movie, “Marvel’s The Avengers,” has been downloaded over 10 million times in its first 24 hours on iTunes Movie Trailers (, shattering the most-viewed trailer record in the site’s history.

The trailer, which debuted Tuesday, October 11, exclusively on iTunes Movie Trailers, gives fans a sneak peak at “Marvel’s The Avengers”—the Super Hero team up of a lifetime—based on the ever-popular Marvel comic book series “The Avengers,” first published in 1963 and a comics institution ever since.

The film unites the world’s greatest Super Heroes when Iron Man (Robert Downey, Jr.), Thor (Chris Hemsworth), Captain America (Chris Evans), The Incredible Hulk (Mark Ruffalo), Hawkeye (Jeremy Renner) and Black Widow (Scarlett Johansson) join S.H.I.E.L.D.’s Nick Fury (Samuel Jackson) to protect the world from the dangerously powerful villain, Loki (Tom Hiddleston).

An exciting event movie, packed with action and spectacular special effects,  “Marvel’s The Avengers” is from Marvel Studios in association with Paramount Pictures, produced by Kevin Feige and directed by Joss Whedon from a screenplay by Joss Whedon.

“Marvel’s The Avengers” will be released on May 4, 2012.


  • Johanna

    Wohoo!! Scarlett Johansson looks like a strong, empowered and sexy Black Widow. She is an inspiration to all of us women. I love how she leaps up onto some henchman’s shoulders with her legs wrapped around his face, thrusting him down against the ground. Hahah.. freakin’ fantastic, can’t wait! Man! I feel like a woman!

    • Puff the magic dragon

      Hey werido go post this shit some where else. You always post the same stalker shit anytime she is mentioned. You fucking freak!

      • tarek

        Don’t mess with the Johanna. ^^

      • Johanna

        The Avengers is also a movie for strong, sexy and empowered women like myself.
        Once a burglar broke into my home when I was showering and when he came into the bathroom even though I was fully naked and soaking wet, I rammed him from behind into the wall and he dropped his gun. I punched him in the face and grabbed his hair with both hands and drove his head into a mirror. Then I kneed him in the balls and I drove my elbow into the back of his neck as he fell to the floor. I finished him off with a kick in the face with my foot, leaving him slumped.
        I felt very empowered and I hope to inspire other women with my story like Scarlett Johansson will in this movie. Man! I feel like a woman!

      • ipolos

        lol yeah whoever it is is completely nuts, especially after that story

  • JLC

    I figured this would be a decent-sized hit, somewhere between IM I and II. Based on this, maybe it will do quite a bit better than that.

  • /tv/

    “In not so surprising news, nerds like comic book movies”

    Glad this site doesn’t make judgements about people.

  • Mr. Me

    I wonder how much of that traffic was generated from Apple’s newly released iTunes Movie Trailers app, and how many views it would have gotten had that app not been released. (Probably still a lot, actually….)

    I’ve watched the trailer a handful of times—and it looks *good*. I trust in Whedon, and Ruffalo’s Hulk looks great, too. I just remembered that it’s also going to be in 3D, which I realized when I saw the shot of Iron Man flying through the city…woo! This movie is going to be FUN.

  • Ryan

    The way I read that press release, the title includes ‘Marvel’. I hope not. That’d be LAME

  • KraDon

    10 million in 1 day vs Transformers 6.4 million. Question is: TRANSFORMERS 3 made $350 million in North America alone. Could the AVENGERS match that? I know it won’t match TF3 overseas box office of $700 million.

    • cynic

      You know that? Must be your special nerd psychic powers at work.

      • KraDon

        People who hang out here are all nerds

      • KraDon

        Jocks get the girls & spotlight
        Nerds run the world.
        So it IS okay ;-)

    • Mike

      If Pirates 4 and Transformers 3 can make a billion, The Avengers has a pretty good chance. So long as it isn’t downright terrible.

      • tarek

        if the star wars blu-ray box set has made the million, then everything is possible.

  • Ringbearer1420

    To quote Andy Samberg ‘And I jizzed in my pants’.

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