MTV President Van Toffler Talks Return of BEAVIS AND BUTT-HEAD

by     Posted 3 years, 166 days ago

Earlier this month, we brought you the terrific news that Beavis and Butt-Head would be making its triumphant return to television this summer. Creator Mike Judge had been working on writing new episodes of the show last summer, and now we have some details on what to expect. MTV President Van Toffler recently broke his silence on the subject in an interview with Rolling Stone:

“They’ll be self-contained segments with the boys in different situations like they used to be. But this time around, they’ll watch Jersey Shore, UFC matches and user-generated videos from YouTube, in addition to music videos.”

In a sea of Teen Mom reruns and “reality” shows about pregnant kids, Beavis and Butt-Head should prove to be a refreshing jolt of cynicism and inappropriate humor to MTV’s schedule. Hit the jump for more, including how the return of Beavis and Butt-Head came to pass and how new media will affect the distribution of new B&B episodes.

The idea to bring Beavis and Butt-Head back originally came about when Judge realized there was so much to make fun of nowdays. Judge’s cohort (and head writer) on King of the Hill John Altschuler explains it thusly:

“In the years since Mike quit doing Beavis and Butt-Head, he realized that there was a lot to make fun of. We just kept coming up with ideas that Mike thought would have made good Beavis and Butt-Head episodes. Then one day, Mike said, ‘Maybe we should just actually make some good Beavis and Butt-Head episodes.’”

Toffler says the advent of digital media is the perfect companion to new Beavis and Butt-Head episodes given their short-form nature:

“We’re going to plant seeds of the characters throughout social-media networks like Face­book and Twitter, in addition to traditional programming on television and, potentially, in theaters. It’s formatted very well for the Internet because it’s short-form.”

However the new episodes are going to be distributed/marketed, I think the important take away from here is that Beavis and Butt-Head are coming back, and there may actually now be a reason to watch MTV.




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