For some reason, I’d never think to associate Simon Cowell with Betty Boop, but it looks like he’s a fan of the animated character because he’s developing and producing a feature film for her. Apparently, Cowell’s been busy developing this idea with the company that owns the character, Fleischer Studios, for several months now via his own shingle, Syco Entertainment, and alongside Animal Logic Entertainment, the company that worked on the animation in The Lego Movie.
Betty Boop first popped up in 1930 and quickly became known for her playful, flirtatious and feisty behavior, and is also widely recognized as the first sex symbol in the animated film realm. Hit the jump for more on the Betty Boop movie.
As reported by Variety, there’s no writer or director attached to the project just yet, but Cowell will produce alongside Adam Milano from Syco, and Zareh Nalbandian and Jason Lust from Animal Logic. Cowell stated:
“Betty is an icon, and one of the biggest stars in the world – I’m thrilled to be working with her. Betty, I’ve worked with some serious divas but I think you could be the biggest of them all!”
Just a couple of months ago, Syco and Animal Logic announced plans to team up and make some music-based animated and live-action/animation hybrid films with their first to be released in 2016. There’s no confirmation in the article on whether or not the Betty Boop movie is that 2016 film, but considering the companies have yet to announce any other ideas, it seems likely that this is it.