THE COLLISION: Episode 47 – The Art of Marketing Hollywood Movies

     June 3, 2013

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Last week, the National Association of Theater Owners announced that they were requesting that movies trailers be shorter and that marketing campaigns begin no more than four months in advance of a film’s release. This week on The Collision, we talk about trailers, the marketing machine, blitzing the mainstream and luring in the fanboys, and much more.  As always, we finish up with our recommendations.

Click here to listen to the new episode of The Collision, click here for the previous episode (“Popcorn Movies and Fast & Furious 6), click here to add the podcast to your RSS, and click here to find us on iTunes. To keep up to date with The Collision, you can follow us on Twitter at @MattGoldberg, @AdamChitwood, and @DrClawMD (Dave Trumbore). Hit the jump to check out the trailers for this week’s recommendations.

Adam’s Recommendation: Mud

Dave’s Recommendation: The NeverEnding Story

Matt’s Recommendation: Tropic Thunder

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