Has Warner Bros. Laid Down a “No Jokes” Rule for Its Superhero Movies? [Updated]

by     Posted 117 days ago

dc-superheroes

I like jokes.  I think many people like jokes.  Jokes are not a fad, and they’ve been a staple of storytelling for quite some time.  They’ve been a large part of blockbuster movies where people go to have a good time, and part of that good time includes the magic of laughter.  There are exceptions, and one of the biggest is The Dark Knight trilogy, which had jokes, but they didn’t do much to lighten the mood.  Marvel responded by making humor an integral part of their movies, and the studio’s been pretty successful so far.

But with Warner Bros. planning to build its own interconnected set of superhero films, the studio might be countering in an utterly bizarre manner: by mandating that the new DC supehero movies have “no jokes”.  Hit the jump for more. [Update: An unlikely source has spoken up to refute this "no joke" mandate: Seth Rogen. More after the jump.]

Update: In response to /Film’s coverage of this story, Seth Rogen took to Twitter to dispute the report.  It’s unclear how he knows, whether he’s tangentially involved in a DC project at WB or if he’s simply spoken with people that are actively working on DC adaptations at the studio, but he seems pretty adamant that this isn’t true.  Read his tweets below, followed by our original story:

green-lantern-movieDrew at Hitfix says he’s heard five times that Warner Bros. has a mandate for its upcoming DC superhero movies: “No jokes”.  The reason for this bizarre rule is because Green Lantern, which was full of jokes, flopped so hard.

This isn’t the first time the studio has failed to understand why Green Lantern failed miserably.  When talking about Green Lantern 2, Warner Bros.’ president at the time, Jeff Robinov, said, “To go forward we need to make it a little edgier and darker…”  But people didn’t reject Green Lantern because it wasn’t edgy enough or dark enough.  They rejected it because the script was bad, the villains were lame, and the jokes fell flat.  Audiences aren’t against jokes.  They’re against bad jokes.

WB could now be trying to dodge the issue of humor altogether, and if this is true, it wouldn’t surprise me.  Man of Steel is already a mostly humorless picture, and the movie’s few jokes land with a clang (“He’s hot,” comes to mind).  The movie doesn’t have to be packed with one-liners and sight gags, but it looks like Man of Steel was trying to follow the playbook from Nolan’s Batman movies: We’re being realistic, and cracking jokes on a consistent basis would shatter reality for some reason.

It’s increasingly clear that Warner Bros. is at a loss with how to play the superhero game.  They’re cramming superheroes into Batman v Superman: Dawn of Justice, and racing to Justice League as quickly as possible.  The studio is playing catch-up and trying to differentiate itself by appealing to the “dark and edgy” fans who feel that humor diminishes superheroes.  And while DC superheroes may be on the level of “gods”, it’s still possible to laugh and remain in awe.  You don’t have to sacrifice one to keep the other.

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DC Superhero Movies No Jokes




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  • Alan Stowe

    Good. Winky wink ‘hey, hey guys, hey, this is a comic movie! pffffffft’ jokes that many super hero flicks have way too many of can definitely go. They often don’t have any context within the films. The very first X-Men comes to mind “what would you prefer, yellow spandex?” Obviously the audience gets the joke but in the film its like, well, wait… what? Or in Spiderman or Spiderman 2, Aunt May tells Peter “You’re not Superman you know.” Haaaaa, what a knee slapper.

    No. I don’t need that crap. I hate that crap. Its trying to get people to connect with the film by connecting to the greater nerd community. I’ve always felt like its pandering. And if its not pandering, its just weak humor that isn’t terribly funny.

    If your characters aren’t meant to be funny (like Spiderman or Deadpool would be), its just arbitrary and takes me out of the film because I’ve been reminded I’m watching a nerd film. I want to be transported. Immersed. I can’t do that if I’m constantly being snapped out of it by cheap wink wink knee slappers.

    So if there’s a ban on no wink wink referencing in jokes, I’m totally down. If there’s a good one liner to be had because the situation IN THE FILM has created it, ala more Bond humor, than sure. Here and there, not over done, no problem.

    • You Know My Name

      I was just gonna say fuck Matt Goldberg but you summed it up pretty good

    • Leo Spaceman

      I think these movies can have humor if done right. I really like the kind of humor that Breaking Bad has. Dark and twisted and a little taste of irony that all fits well within a very dark world.

      I despise toilet humor, but no one is going to make a joke about Batman on the Bat Toilet.

      These movies are not trying to set the right kind of light hearted tone that the Avengers had, so as much as I loved the ‘He’s Adopted’ Line from Thor, I don’t think we need a gut bustingly hilarious line in the middle of dark plot points. This isn’t Whedon’s Batman.

      So I think DC should stick to more subtle humor that kicks in after a moment rather than the kind of humor that makes the audience burst out laughing like when The Hulk sucker punches Thor.

      Also I don’t want them to take humor that worked in an earlier movie and repurpose it to be the exact same gag in a different movie like Hulk Vs Loki, then Groot Vs Kree red shirts.

      Dark, smart, twisted subtle humor is what this series needs. Ben Affleck might be able to come up with that kind of humor, but he isn’t writing this movie.

      • Philip Suson

        Honestly, if Warner did put a mandate in place it would be more no “laugh out loud” moments. I also don’t trust the authors sources as he is “the source” for this article.

  • OtherMatt

    That would truly be a shame. Some of my favorite DC moments in both their comics and animated films are just light banter between the heroes. In terms of Green Lantern, I think Justice League: War did a great job of handling his humor, particularly when he met Batman.

  • NICK НΛRT

    highly doubt this. there were a couple jokes in man of steel

    • doctor_robot

      eh… those were jokes?

      • SadBatman

        Yeah, remember that one where he told Lois that the S stands for hope? That was a joke.

      • http://mysite.verizon.net/vzepr1xp/index.html unsean

        It was ironic, considering how hopeless the movie was, but a joke? I don’t think so.

      • Mezmero

        So hopeless it saved the DC movies from death and is the only reason you get Justice Leauge on the big screen……but whatever works in your simple mind,right?

      • http://mysite.verizon.net/vzepr1xp/index.html unsean

        Actually, I’d give Chris Nolan’s Batman films most of the credit for that, but whatever works in your simple mind, right?

        And speaking of “simple,” anyone who missed the fact thousand of people dying, on top of someone’s neck being snapped doesn’t typically what inspires ‘hope,’ is in need of an intervention before they either hurt someone else, or themselves.

      • Mezmero

        So hopeless it saved the DC movies from death and is the only reason you get Justice Leauge on the big screen……but whatever works in your simple mind,right?

      • NICK НΛRT

        did i say they were good jokes?

  • yrulaughing418

    Humor in a superhero movie isn’t a universally good thing.

    The way Iron Man 3 felt the need to punctuate every half-serious moment with some kind of joke got old real fast

    • GrimReaper07

      The way the first Iron Man did?

      • Batt Damon

        Don’t you know that if you didn’t like the twist then every other aspect of the movie is automatically terrible? I thought this had been established.

      • GrimReaper07

        So much sarcasm and truth in those words.

      • Lee Harvey Cobblepot

        I’ve been told Iron Man 3 is both poorly written and has bad pacing, and that is in no way related to the fact that the portrayal of the Mandarin isn’t racist enough. So there…

      • milo

        You’ve been told? You know you could always just watch it and make up your own mind.

      • Lee Harvey Cobblepot

        Sarcasm isn’t always easy to pick up on in written text. Good thing to keep in mind.

    • Jimmy Olsen

      But lack of humor in a superhero movie isn’t a universally good thing.

    • Bob

      Iron Man 3 is my most hated Marvel movie for this reason. They went so overboard with Downey humor it was crazy. Iron Man and even Iron Man 2 did not have that much humor. It felt forced and actually unfunny.

      Guardians, Iron Man, and Avengers is good example of Marvel humor. Maybe the 1st Thor as well. Cap 2 was more serious but had some funny lines to.

      • Aquartertoseven

        IM3 was hit and miss in terms of humour, it hit a lot though, which can’t be said for Thor 2.

  • Steven Fox

    Studio execs don`t read scripts, but they do their research. Green Lantern was a failure from day one with the said cast and director. To make a good Super Hero movie you need a director with a vision, and to let him be more creative and demanding from the script. In movies script and director should be top notch if they want them to make money. A good director can make a poor actor look like an Oscar winner(Reynolds did great in Buried), and knows how to make budget sacrifices without hampering his vision(Neil Blomkamp – District 9).

    • SadBatman

      You’re saying the director behind Casino Royale, Goldeneye, and he Mask of Zorro (three really well received summer blockbusters) doesn’t have the “vision” make another summer blockbuster?
      I don’t think Martin Campbell was the problem. I think the inability of the studio to create a working script, along with too many hands in the pot (4 screenwriters, plus Geoff Johns as a consultant or some such) is what doomed this movie from the start.

      • John

        From what I heard, was there was studio micromanaging at every level, and Campbell wasn’t able to make any decision by himself, or really create his vision. As opposed to the Broccoli’s who really encourage the directors to do what they feel is right.

    • ShpotSb

      Marting Cambell knows his shit, either he got screwed by the studio or he was not on top of his game for some personal reasons, but Cambell is definitely better than both Blomkamp and Rodrigo Cortes, he has a much better filmography.

      • Ruprect

        I agree. Campbell is a capable director. Didn’t he come into the GL process late?

  • Ted

    It wasnt the humor that killed the box office of Green Lantern, the box office failure comes from the fact that it was a pretty shitty film.

    • http://mysite.verizon.net/vzepr1xp/index.html unsean

      Thank you. It had absolutely nothing to do with whether or not Green Lantern was particularly humorous (it wasn’t. Not really) more than it was badly written with some pretty mediocre special effects.

  • John

    Just another reason of why WB/DC doesn’t know what the fuck they are doing.

    • Philip Suson

      No, if this is true, it is them not mimicking the Marvel laugh-a-minute bullshit that plagues their films.

      • WhoIsTheDoctor

        @philipsuson:disqus Yeah same can be said for DC Dark-Batman-every-character-Superman-Kills-People-And-Destroys-Metropolis rule that plagues their films.

      • Philip Suson

        How does Superman destroy Metropolis? The majority of the damage is done by Zod’s machine that Superman destroys. Obviously you must’ve walked out in the movie because you thought it was bullshit and then generalized what you thought happened based on either reading it on wikipedia, or hearing other people needlessly bitch about something that is actually false.

      • Philip Suson

        How does Superman destroy Metropolis? The majority of the damage is done by Zod’s machine that Superman destroys. Obviously you must’ve walked out in the movie because you thought it was bullshit and then generalized what you thought happened based on either reading it on wikipedia, or hearing other people needlessly bitch about something that is actually false.

      • WhoIsTheDoctor

        @philipsuson:disqus Yeah same can be said for DC Dark-Batman-every-character-Superman-Kills-People-And-Destroys-Metropolis rule that plagues their films.

  • http://www.collider.com/ DNAsplitter

    The need to find the right balance is probably a better way to put it. I understand WB’s need to differentiate themselves from Marvel Studios but that doesn’t mean that there shouldn’t be laughs at certain times. If they want to be the more serious of the two studios competing then I am all for it but they need to remember who their core audience is.

    Marvel’s blue print is not something that I want DC to replicate step by step – meaning solo intro films for each superhero in a joking/funny tone. I love what Marvel is doing but that’s their thing and DC is smart to realize that they need to be their own identity. DC just needs to be sure to execute that plan is the best way possible – something that I’m not sure they will ever do without a Kevin Feige type of person running it.

    In these times of comic book films it’s nice to have a different variety of flavors out there so I am all for it. Even in the comic book world DC and Marvel have always had a different feel from one another so it makes sense to follow suit in their cinematic versions.

    • milo

      Trying to be the “more serious” studio is an option. But it’s a hard thing to pull off, when you’re always going for “realistic” (whatever that means in a superhero movie) that raises the bar in terms of the plot holding up to scrutiny. I don’t think you can have it both ways, if the movies are going to take themselves so seriously (and I include the Dark Knight trilogy in this) they can’t expect the audience to swallow things that are too preposterous.

      • http://www.collider.com/ DNAsplitter

        Agreed. It’s a tough line to walk and it’s why so many people nitpick over MOS versus the Avengers in terms of the city wide destruction. One was presented in a “realistic fashion” of horror/mayhem as buildings collapsed around them (as it would be in real life w people’s reactions to such a sight) and the other took the approach of using jokes (Hulk punches Thor) and fast cut aways before the buildings were destroyed.

  • Karkaju

    It’s nice to read these opinions. I never thought a movie had be funny in order to be fun and the idea that a superhero movie HAVE to have laughs is old and childish. One of the things I liked the most about Man of Steel was exactly the fact that it wasn’t afraid to commit and take itself seriously.
    I agree with Iron man 3 being way too silly and, so far is my least favorite Marvel flic. The only people who NEED a gag every 3 minutes in a hero picture are the ones who didn’t grow up reading comics or are afraid to admit that they did. No hate at all for them, but let us nerds have out time :)

    • joe

      I think the only super “hero” who deserve to make jokes is Deadpool. He’said a walking joke by itself.

    • LandoGriffin

      I grew up reading comics. Nor am I afraid to admit it (as seen to the left). Yet I really enjoy the “gags” and humor in the Marvel films.

      So much for that theory I guess.

  • Person

    But don’t you know that the best way to measure a movie’s greatness is by how unfunny it is?

  • Kyle Chandler

    Hopefully this isn’t completely accurate. The Dark Knight series actually had moments of levity, which helped lift the whole picture (i.e. the homemade batmans at the beginning of DK, “does it come in black”, bruce wayne acting like a spoiled rich kid).

    Man of Steel actually had less humor that worked, but I still think the best line was at the end where lois smiles at clark and says “welcome to the planet”. I liked that stuff and wanted to see more of that in the future.

    I do think that avengers was a little too jokey, and undercut the tension or threat of the movie at times. I really think that Cap 2 nailed the humor / drama aspect perfectly, and I think that type of humor would work in a superman movie.

    But Zack Snyder doesn’t have the best sense of humor, I feel. People don’t seem to know when he’s trying to be funny, as the “Hallelujah” scene in Watchmen shows (he said it was for laughs, the audience just looked confused).

  • herpderp

    Sounds good to me. I want to DC to take a more mature approach to distinguish itself from Marvels “every scene needs a joke and no one really dies… except Thors mom” approach.

  • JKW3000

    Because of all the things that shatter the illusion of a guy in a skintight red and blue costume flying around and murdering other aliens, a half-dressed Amazon princess/warrior/demigod, and a guy with a magic power ring flying around and policing other aliens in space…it’s the jokes.

  • anthonyg1500

    These superheroes are people. And you know what people do? Make jokes, laugh, smile. A dour tone can work fine for the guy who can’t stop thinking about his parent’s death (and even Dark Knight had a joke or 2), but maybe superman and wonder woman and for GOD sakes The Flash would be somewhat interested in having fun

  • Danny Mac

    This is honestly the dumbest article I have ever read.

    There is absolutely no point to writing and posting this. Do you have a quota Matt? Where you NEED to post something or you get fired? I don’t get it.

    The WB/DC are NOT making comedies. Why does there HAVE to be comedy in a Superhero movie? How can you claim they aren’t putting humour in when there has only been ONE movie in the NEW DC Movie Universe?

    There were a number of humorous scenes in MOS, but it’s not a comedy. GotG for example is perfectly setup to be a funny Superhero Movie. A Justice League movie with Flash and GL would set itself up to have a number of funny parts. Banter alone between the heroes would be funny.

    The WB/DC has NOT set out a mandate saying “Our movie’s can’t be funny”. Back to my other point, there has only been ONE movie so far.

    This article was pointless. This reply is pointless.

    Thank you.

    • Diaz

      Well I’m glad that someone from the inside (because you must obviously work for WB to give such a definitive answer) is here to answer the question that Mr. Goldberg has presented.

      • Danny Mac

        @Diaz – Actually, yes I do work for WB. However I work in the International Distribution department. I work on posters, websites, anything promotional that goes out for WB properties. My department especially handles all DC promotional properties.

      • milo

        So it sounds like you’re *totally* in a position to refute this rumor. Thanks for that.

  • http://www.twitter.com/dsilinski Darren

    The biggest joke of all are the DC films themselves.

  • LEM

    I’d rather a “No distracting product placement” rule.

    • bidi

      yeah i hear ya. the climax was basically one big Lexcorp commercial. like, how much did Lexcorp have to pay for all that product placement? i bet they bank rolled the movie or something

      • LEM

        That’s a good joke that people have used to counter the over the top advertising but the Ihop,sears and about 160 million dollars worth of product placement that just takes me out of the movie is disgusting.

      • John

        No, the Lexicorp and Wayne Enterprises stuff was fine. It was the Nokia, Seven Eleven, IHOP, and Seers placements that were distracting as hell, and kept pulling me out of the story. Especially when they said IHOP five times in a conversation.

      • LEM

        Martha Kent worked at Sears and they even had a minor character working at IHOP.

      • bidi

        yeah man i was joking. better luck next time

      • JBug

        IHOP and Sears really pissed me off also.

      • Philip Suson

        IHOP and Sears also pissed off Zod as every time a product placement building (ad) was shown, it promptly got destroyed.

      • Philip Suson

        IHOP and Sears also pissed off Zod as every time a product placement building (ad) was shown, it promptly got destroyed.

    • John

      I agree, that was the worst part of the movie, and the primary reason I hated it when I first saw it. But when I went back and re-watched it, and tuned out the product placements, it was a better movie.

  • FoxyHound

    They’ve also got some seriously inept film makers so it’s all bad.

  • LEM
  • milo

    The humor in the first couple Superman movies with Reeve was some of the best parts. Life has serious parts and funny parts. People make serious statements and people make jokes. Look at shakespeare, much of its brilliance comes from tragedy leavened with comedy, and great fiction has followed in that tradition ever since. Of course jokes actually have to be funny. And it’s possible to go overboard, constantly “hanging a lantern on it” in a superhero movie. Maybe their ban is really just on cultural references and easter eggs. But it just doesn’t make any sense to make a blanket policy that none of those films will have “jokes”.

  • Oliver Queen

    i’m glad we are able to enjoy a lighter and comic-y Marvel Cinematic Universe as well as a grittier and real world DC Cinematic Universe, i love both worlds and franchises.

  • bigfrog

    Good for them. Too many jokes or jokes not done properly take one out of the fictional universe the story takes place in.

  • Ashtalon

    While I think Marvel relies a bit too much on humor, especially in their Phase 2 movies, I agree that DC (recent comics and now apparently their movies too) takes themselves way too seriously. A little levity goes a long way. Man of Steel was so damn full of itself, I left the theater with about 40 minutes left in the film. I just couldn’t take it anymore.

  • TJ

    Here here.

  • fechu1922

    i think that, this is a move made to defferentiate themselves from marvel. So that DC becomes the more adult and serious comic movie universe and marvel stays in the lighter/funnier side of the comic book movies. If they do that, then we’ll have a diverse universe to choose from and i like both companies, so… i don’t look at it like a bad thing.

  • THXeleven37

    In all honesty, were firefighters and cops standing around the ruins of the twin towers just cracking jokes? I really liked that TDK had a very dark and somber tone to it. Some horrible shit was going down, caused by a homicidal madman.

    But to each their own. Marvel is doing its own thing and being quite successful at it. Good on ‘em.

    • blablacomputer

      Exactly! If people wants to watch funny superhero movies then marvel supplying plenty of them. I would love to watch more TDK sort of superhero movies, its good to have options. But in the end there must be a good script and final product should deliver. Entertainment doesn’t equal to funny.

    • milo

      Even if a movie doesn’t have any comic relief during sections of pure tragedy, even a summer blockbuster shouldn’t be buildings collapsing on people for the entire way through. And even TDK had little bits of humor here and there.

      Aside from whether humor is appropriate in scenes of death and destruction, the other question is whether it’s any better to have those scenes for the sake of spectacle, action, and effects. While “serious” comic movies can arguably be undermined by jokes, I’d say that those same “serious” movies are also undermined by scenes of mass tragedy that serve no purpose other than “blowing shit up is cool”.

  • Ben Kabak

    These movies are going to bomb.

    • Philip Suson

      Wow!!! You can look into the future!!!

  • Jack Dennis

    This is all he said she said .lets see the finished product first.

  • http://tarek-to-verso.over-blog.com/ tarek

    Jokes are good for health and box office. But bad jokes can turn a movie into a joke.
    The secret is to find the good balance. Too much is like not enough.

  • Anthony Michael

    this article acts as if it is a fact that this is a reaction to Green Lantern’s failure–but Drew made it very clear in his article that this was informed speculation on his part.

  • demonicstrawberry

    Good. I’m sick of the Joss Whedon/Marvel quip-a-minute policy. You can have humor in a film without it turning into a yukfest. See: Nolan’s Batman trilogy, Watchmen, The Crow. It also works for tv: Game of Thrones, Deadwood, Rome, Breaking Bad.

    I don’t watch superhero films for comedy. If I want comedy, I’ll go watch some Seinfeld reruns.

    • http://www.JustPressPlay.net Lex Walker

      Hey now, if you weren’t laughing through a good solid chunk of Deadwood and Breaking Bad, you missed a huge part of those shows’ charm.

      • Vendetta

        “You can have humor in a film without it turning into a yukfest.”

        You seem to have missed that point.

      • milo

        Same goes for Game of Thrones, there’s a ton of humor on that show and it wouldn’t work as well without it.

      • http://www.JustPressPlay.net Lex Walker

        True, anytime Tyrion, The Hound, Jamie, or Daenarys’s adviser are on the screen, there’s a safe bet it’s probably going to be funny.

  • https://soundcloud.com/soup_herman soup, herman?

    The humour in Man of Steel didn’t work because it wasn’t witty in places. Simple. Clunky dialogue like “They say it’s all downhill after the first kiss” and regressive female tropes like “I just think he’s kinda hot” are just not funny and are woefully expository.

    Nobody is averse to jokes, just make the jokes intelligent and/or telling of the characters persona. The funniest moment in Man of Steel is when Kal destroys the truckers vehicle – that moment established that Supes can get angry, doesn’t always have his faculties at bay and can potentially be pushed to extremes if you rile him up. Shame the rest of the movie never lived up to exploring that in more depth.

  • https://soundcloud.com/soup_herman soup, herman?

    The humour in Man of Steel didn’t work because it wasn’t witty in places. Simple. Clunky dialogue like “They say it’s all downhill after the first kiss” and regressive female tropes like “I just think he’s kinda hot” are just not funny and are woefully expository.

    Nobody is averse to jokes, just make the jokes intelligent and/or telling of the characters persona. The funniest moment in Man of Steel is when Kal destroys the truckers vehicle – that moment established that Supes can get angry, doesn’t always have his faculties at bay and can potentially be pushed to extremes if you rile him up. Shame the rest of the movie never lived up to exploring that in more depth.

  • Colin Christian

    The Green Lantern had lousy writing,making the suit totally CGI ( if anyone has a comic book body it’s Reynolds) horrible CGI Guardians,and awful use of his powers ( a race track?)

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  • Mitchell Taco Nash

    When will they implement the “No bad films” rule?

  • Mitchell Taco Nash

    When will they implement the “No bad films” rule?

  • Killer Kane

    Seth Rogen has had a “no joke” policy for years.

  • Killer Kane

    Seth Rogen has had a “no joke” policy for years.

  • yrulaughing418

    Man of Steel had plenty of jokes, like where Jor-El tells Superman “you can save all of them”

  • yrulaughing418

    Man of Steel had plenty of jokes, like where Jor-El tells Superman “you can save all of them”

  • scififan

    Why do our superhero movies need to be full of jokes? If you want corny one liners, watch the previous Superman films and see how quickly jokey superhero movies fall apart. I’m glad WB is creating a serious, more-adult superhero franchise. Not EVERYONE loves Marvel’s light-hearted approach.

    As for WB “rushing” the franchises, this is based solely on Marvel’s approach. Why do we need to be spoon fed superheroes when in reality the smartest approach for WB is to sell the superheroes together in a package and then branch off into individual movies for each character. It’s a hell of a lot less risky for the company and it gets everyone wanting to see the separate films a lot more than if they were released separately before the Justice League movie.

    I’m sure there will be some humor in the films, depending on what characters call for it, but if it’s a hammy joke parade like Superman 2, then I won’t be interested.

    • Killer Kane

      Man of Steel is not an adult film.

      • Grendal Sven

        By previous Superman movies I assume you mean 3 and… *shudders… Quest for piece. Want serious Supes? “Superman 2, the Richard Donner Cut” was great.

    • milo

      “watch the previous Superman films”

      The first two are great, humor and all. The ones after that are just bad movies, humor and all.

      “Oh my God.”

      “Zod.”

  • scififan

    Why do our superhero movies need to be full of jokes? If you want corny one liners, watch the previous Superman films and see how quickly jokey superhero movies fall apart. I’m glad WB is creating a serious, more-adult superhero franchise. Not EVERYONE loves Marvel’s light-hearted approach.

    As for WB “rushing” the franchises, this is based solely on Marvel’s approach. Why do we need to be spoon fed superheroes when in reality the smartest approach for WB is to sell the superheroes together in a package and then branch off into individual movies for each character. It’s a hell of a lot less risky for the company and it gets everyone wanting to see the separate films a lot more than if they were released separately before the Justice League movie.

    I’m sure there will be some humor in the films, depending on what characters call for it, but if it’s a hammy joke parade like Superman 2, then I won’t be interested.

  • TedSallis

    Green Lantern didn’t flop because of jokes. It flopped because it suuuuuuuucked. It might have actually been better if it had had more jokes, better jokes. How they managed to take someone as funny as Ryan Reynolds and make him not funny I will never understand. Of course that Wolverine movie he was in also suuuuuucked and they went so far as to SEW HIS FUCKING MOUTH SHUT. Yes, let’s take a really funny guy with snappy delivery and sew his mouth shut. Genius.

  • Strong Enough

    marvel movies are borderline comedies. because of how terrible they are

  • Grendal Sven

    “I R serious superhero. This R serious movie.”

    Serious superheros… DC has them.

  • Ben Kenobi

    There is no problem with the films having some humor. Just doesn’t can be retarded like Green Lantern where the protagonist was a completelly idiot!! The only good thing at this movie was Sinestro!!

  • brett1368

    Green Lantern sucked because it was just plain dumb. Terribly miscast, the jokes were corney and the costume itself was an eyesore. I couldn’t look at it without either getting a headache or laughing because it was so goofy. It had more laser light pulsing through it than a NYC nightclub on a Saturday night. Sometimes, I wasn’t sure if I was watching Green Lantern The Movie, Saturday Night Fever 2 or Marvel’s The Disco Dazzler.

    The story also sucked. They crammed 3 movies into one: Green Lantern gets his ring, goes to OA and meets a million ugly aliens, fights a big headed doof, the end. What should have been a trilogy was made into one 2hr headache. In the ‘original’ comic, Hal doesn’t go to OA for a few issues, certainly not until after his Showcase appearances. First movie should have been he gets his ring, learns his power and fights Sinestro. 2nd movie, introduce OA, the Corps and the origin of the ring/corps — Sinestro/Weaponers of Quard should have been the antagonists. THIRD movie, you can have that ugly yellow creature , Parallax or whatever be the baddie as he is to GL what Doomsday is to Superman.

    Even the 1st Man of Steel didn’t shove a ton of villains in the 1st pic, certainly not Doomsday. George Lucas didn’t introduce the Jedi Knights in the 1977 Star Wars either, nor did he introduce The Emperor in that movie either. In 1977 SW, the Jedi were long gone, a mysterious legend that intrigued audiences. If the 1977 Star Wars tossed everything but the kitchen sink — Vader/Emperor/AND tossed in a million alien Jedis, it would have smothered the audience, the movie would have been a mess — like Green Lantern — and there never would have been a Star Wars 2, much less 3 (with prequels).

    Though again, I lay all the blame on Greg Berlanti and Marc Guggenheim — executive producer and writer. It seems Berlanti didn’t learn his lessons from GL either because Flash’s costume is goofier than Green Lantern’s and I thought that wasn’t even possible. And because Greg Berlanti has absolutely NO sense of fashion — whatsoever — as seen by his Flash and GL costume’s. He should have his gay card revoked because he gives proof positive that not all gay men know how to dress well.

  • YodaRocks

    Well-put by Seth Rogen: “This is bullshit”.

  • liquid

    I can dig it.

  • liquid

    I can dig it.

  • blkyank

    Funny how Matt doesn’t seem to grasp the irony when it comes to talking about how its unclear how Seth Rogan (who doesn’t appear to be connected to any DC film) would know that the “no jokes” rumors are baseless,then goes on to talk about how WB is “at a loss with how to play the superhero game” and they are cramming to many heroes into BVS and racing towards Justice League,blah,blah,blah when he doesn’t work for WB,has not seen ether film, and Justice League will likely come
    out 3 years from now at the soonest.

    We haven’t even got the DC film release slate yet,(actual films to dates mind you)which could have a Wonder Woman film between BVS and Justice League
    and a SHAZAM origin film around the same time.

    What Matt is really saying is that unless WB takes the exact same road as
    Marvel (after which he would no doubt blab about WB/DC stealing Marvel’s idea)
    in building a cinematic universe,it will fail.

    Utter fanboy B.S.

    When these sources talk about a “no jokes” policy,I think it just means it won’t have levity on the same level as Marvel and that’s not a bad thing when trying to establish a different CBM “brand” in a market now dominated by Marvel. Its also a policy that worked for the TDK trilogy and didn’t kill MOS ether.

    Do you really think a SHAZAM film is going to be glum? Not really.

    What I do think is that BVS and Justice League and solo Wonder Woman,Batman and Superman films will tend to have a darker tone but still have jokes.

    Don’t forget MOS was all Goyer, while BVS and Justice League have Affleck’s writing team from Argo which was a film about a dark topic with a lot of jokes that did work.

    • milo

      “Do you really think a SHAZAM film is going to be glum?”

      Did anyone really think we’d someday see a glum Superman movie? And now we’ve had arguably two of them.

  • N Thompson

    Oh, you mean the guy who wrote (at length) about the early treatment of MOS was talking nonsense? Really? Shocker? And Collider posted McWeeny’s garbage reporting without doing a modicum of due diligence again? Whoa, I can’t believe it. I love how there are zero consequences for these guys being terrible at their jobs. McWeeny and Goldberg (whose opening paragraph is obnoxious, even for him) can write worthless speculation and then admit “hey, turns out we didn’t know what we were talking about and, hey, we’re not journalists so we don’t have to be held account for ourselves” and everyone else tolerates this. As if this is acceptable behavior on the Internet?

  • One of Nine

    Green Lantern wasn’t that bad, it wasn’t a smash hit by any means but people act like it was the stinker of the century. The issue was they overplayed Reynolds sarcasm so much it was just f’n annoying, they did the same thing in Blade Trinity (which had many other issues also). Anyway, I’m alright with not much humor as The Dark Knight trilogy had a few very light moments.

    • milo

      GL reportedly cost $200M and made 116 domestically. Sure other movies have done even worse, but that’s a flop, end of discussion.

  • Danny Mac

    @MattGoldberg – Please please please.. DO SOME RESEARCH!

    Not only does this story not have any weight to it, but you go an update it with quotes from Seth Rogen and go on to “wonder” if he has any projects with DC/WB

    Really dude? Why don’t you use google before writing anything?

    Here’s a little something that almost everyone knows, and has been reported on THIS website before also:

    AMC has confirmed that the network will air a series based on the Vertigo comic book Preacher. Seth Rogen and Evan Goldberg – the writing/directing duo behind last year’s This Is the End – will write the pilot and serve as executive producers on the series. Breaking Bad producer Sam Catlin will be the show runner.

    Hmmm.. Vertigo.. who owns that again? Oh yah.. DC!

    Lets connect the dots shall we? WB/DC … Preacher .. Seth Rogen … Seth’s comments about no jokes in DC/WB Superhero movies .. Figure out how he might possibly have just a tiny little bit of insight yet?

  • milo

    You know what is a great way to get people to read your post instead of ignoring it? Starting out by telling everyone they are idiots.

    Bravo.

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