Fox Picks up 29: A NOVEL, which Sounds like BIG but in Reverse and with an Old Lady

     August 4, 2010

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20th Century Fox has picked up the feature film rights to Adena Halpern’s book 29: A Novel.  Per THR, the comedic novel “centers on a 75-year-old woman obsessed with remaining young. On her birthday, she wishes she was 29 again, just for one day, and when it comes true, she teams with her young granddaughter to embark on an adventure. Meanwhile, the woman’s middle-aged daughter and 75-year-old best friend believe her to be kidnapped and set out on their own escapade.”  No word if she makes her wish to a Zoltar machine.

THR also says that even though no director or writer is currently attached, Fox wants to make 29 “an event movie for women.”  That’s weird because I think the premise sounds fun and yet I’m not a woman.  Funny how something can appeal to more than one demographic.

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