Friday Box Office – HOUSE AT THE END OF THE STREET and END OF WATCH Neck and Neck for First; TROUBLE WITH THE CURVE Takes Third; DREDD 3D Falls Short

     September 22, 2012

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Welcome to another disappointing weekend at the domestic box office. Four new titles debuted on Friday, but none is expected to reach $15 million by Sunday. That means that overall profits will be down for the fifth frame in a row. Despite the low grosses, Friday’s top five contained a few surprises. Few expected big things from End of Watch, the cop drama starring Jake Gyllenhaal; but after posting a Friday estimate of $4.6 million from just 2,730 runs, the R-rated indie has a shot at winning the weekend with a projected $13.5 million. Relativity’s House at the End of the Street was also a surprise ‘hit’ on Friday, earning an estimated $4.64 million from 3,083 locations to edge out End of Watch for first. The PG-13 thriller with Jennifer Lawrence is expected to fall in the rankings this weekend, but should still end up with $13 million for its first three days. Meanwhile, the film that was supposed to eclipse both of these smaller-releases – Warner Brother’s Trouble with the Curve – will struggle to match them this weekend. The baseball drama starring Clint Eastwood earned $4.1 million from 3,212 locations on Friday, making it unlikely that the PG-13 pic will reach the $18 million first-weekend that was projected. Finally, an enthusiastic reception at Comic-Con promised a solid opening for Lionsgate’s 3D comic reboot Dredd 3D. Instead, the R-rated feature took in just $2.2 million for what looks like a dismal $6.5 million first weekend.  We’ll have full details and analysis tomorrow.

Title Friday Total
1. House at the End of the Street $4,640,000 $4.64
2. End of Watch $4,600,000 $4.6
3. Trouble with the Curve $4,165,000 $4.16
4. Finding Nemo 3D $2,388,000 $22.9
5. Dredd $2,230,000 $2.2
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