Friday Box Office – It’s Official. Disney Sees Disappointing $9.8 Million Debut for JOHN CARTER

     March 10, 2012

John-Carter-poster-slice

The wait is over. John Carter has arrived.  After years of speculation, we finally know how Disney’s BIG budget adaptation of Edgar Rice Burroughs’ classic is faring with audiences.  Long story short?  Not too well.  From 3,749 locations, John Carter earned an estimated $9.8 million on Friday – narrowly edging out The Lorax for first place. Trouble is, last weekend’s animated hit is expected to surge ahead on Saturday, all but guaranteeing John Carter an underwhelming second-place debut of around $28 million. That would be less than the $35.5 million of last year’s Battle: Los Angeles, a film that was considered a modest hit thanks to its $70 million price tag.  As you probably know, John Carter cost over three times that amount; which means it has a LONG way to go before it can escape the “flop” fate. Just in case anyone cares, two additional films saw releases this weekend, though only Open Road’s Silent House did well enough to make Friday’s top five.  In sixth place, Paramount’s A Thousand Words earned an estimated $1.9 million from 2,124 venues for what should be a weekend total in the $6 million range.  Details and analysis tomorrow.

Title Friday Total
1 John Carter $9,818,000 $9.8
2 The Lorax $9,600,000 $92.4
3 Project X $3,985,000 $35.5
4 Silent House $2,600,000 $2.6
5 Act of Valor $2,000,000 $51.1
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