Friday Box Office: PARANORMAL ACTIVITY: THE MARKED ONES Debuts at Top Spot, FROZEN Holds at Number Two, HOBBIT Holds off WOLF and HUSTLE

     January 4, 2014

paranormal-activity-marked-ones-slice

While it remains to be seen whether or not the spin-off Paranormal Activity: The Marked Ones can match other opening weekend totals in the horror franchise, Friday’s box office indicates that it should at least win this weekend’s top spot.  No real surprise considering that it’s the only new debut to open in wide release on 2014’s first weekend.  What would be surprising is a possible sub-$20 million debut for the horror installment, which is notable since the series’ previous installment, Paranormal Activity 4, set a franchise low at $29 million.  Inclement winter weather may have played a factor, along with the timing of The Marked Ones‘ release date; all of the previous films were released near Halloween.  We’ll see if the franchise is still a lucrative one when Paranormal Activity 5 debuts October 24th of this year.  Here’s a look at the other top spots for Friday’s box office:

Title Friday Total
1.  Paranormal Activity: The Marked Ones $8,700,000 $8.7
2.  Frozen $6,750,000 $283.9
3.  The Hobbit: The Desolation of Smaug $5,120,000 $218.5
4.  The Wolf of Wall Street $4,314,000 $54.2
5.  American Hustle $4,165,000 $79.7
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