The fourth, and presumably final, installment in Dreamworks Animation’s crazy-profitable Shrek franchise muscled its way into 4,359 theatres on Friday – the widest release ever for an animated feature. That total includes approximately 2,373 3D sites but, so far, Shrek 4 doesn’t seem to be benefitting much from the added dimension… or its weightier ticket price. On its first day out, Shrek Forever After earned an estimated $20.7 million. That means that the weekend gross for the ogre and his ilk is likely to be far below that of 2007’s Shrek the Third. Meanwhile, Iron Man 2 took a 57% hit over last Friday’s figure – about equal to the percentage decline Robin Hood faced entering its second weekend. Which brings us to MacGruber. In its big screen debut the SNL skit turned… longer, debuted with a disheartening $1.6 million. Where is Betty White when you need her? Full details and the weekend numbers when you check back tomorrow.
|2||Iron Man 2||$7,500,000||$232.1|
|4||Letters to juliet||$3,000,000||$21.3|