It’s box office déjà vu. For the second Friday in a row the Coen Brother’s True Grit is number one with $4.5 million – just beating the $4.2 million of Little Fockers. The two films have been taking turns in the top spot for the past week; though the more kid-friendly Fockers has managed to claim the weekend crown for the last two sessions. The diminishing returns for the comedy, however, combined with a total lack of interest in the week’s new titles, means that True Grit may be destined for its first weekend win since its pre-Christmas release. Relativity’s Season of the Witch placed third with $3.7 million – evidence of just how low a bar is being set for the first non-holiday weekend of 2011. The Nic Cage period piece is expected to come in below $10 million through Sunday and has the distinction of scoring the lowest Rotten Tomato score I can remember with just 1% Fresh. Sony/Screen Gems’ Country Strong isn’t much, er, stronger at number 5 and an 18% Fresh rating: but with a budget of just $15 million the Gwyneth Paltrow drama has much less riding on a strong first weekend showing. Overall, the weekend looks like it will be down by at least 50% over 2010 levels, again. Details tomorrow.
|3||Season of the Witch||$3,700,000||$3.7|