Hollywood kicked off the four-day Presidents Day weekend on Friday and, no surprise, it looks like this weekend will not come close to 2010’s record-setting totals. The estimates have been all over the map but it looks like Unknown took Friday with $6.7 million from its 3,045 locations. At number two with $6.2 million is I Am Number Four, the latest ‘young-adult’ book series to go for tent-pole status at the box office. So far the projections for Four are disappointing, especially considering the film’s slight theatre count edge and its much more substantial advantage in hype. As expected, this weekend’s third new release is bringing up the rear. Big Mommas: Like Father, Like Son was fourth on Friday with $4.8 million from 2,821 locations. That puts the threequel just behind last weekend’s winner Just Go With It and just ahead of Gnomeo and Juliet, which is expected to surge ahead as the weekend progresses. Full details tomorrow.
| Title | Friday | Total | |
| 1 | Unknown | $6,700,000 | $6.7 |
| 2 | I Am Number Four | $6,200,000 | $6.2 |
| 3 | Just Go With It | $5,200,000 | $47.7 |
| 4 | Big Mommas 3 | $4,800,000 | $4.8 |
| 5 | Gnomeo & Juliet | $4,300,000 | $35.3 |
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It should have been called “I Am Number 2.” For both its box office and its quality. It’s very encouraging to see that filmgoers chose to actually trust their instincts, read reviews, and instead support Liam Neeson’s well-reviewed film.
Dreamworks has a big ole bomb on their hands. Some comeback! Audiences are too smart to fool with this kind of crud.
i am number four is actually the first movie i have liked that didnt stick to the movie. most movies start out slow for the build up, this movie didnt. there was action from the start. i hope it does great, i would love to see a sequel
sorry this was the first movie that didnt stick to the book that i really liked
second weekend i have ventured to the theatres. I am # 4 wasn’t too bad (better than lots films for the year) i actually liked it. surprised its not getting more folks in to watch. unknown was nice too . next weeks is back to the doldrums in theater so these flicks might actually make some money yet…even Big Momma.
Don’t agree!
Filmgoers shows repeatedly that they are NEVER too smart to not be fooled.
Proven by last weekends number one movie “Just Go With It”, a film arguably even worse than “I Am Number Four”.
Actually, I don’t think they are fooled. I just think most people just have vanilla taste when it comes to movies…
Surprised big momma made even 4 million cause it deserves Jonah Hex money
Do they know that a green background makes it next to impossible to read the text on the website…wtf?