Mike Judge and Etan Cohen’s 2006 satire Idiocracy has never felt more timely, and that’s not a good thing. Back in March, our own Dave Trumbore wrote about Donald Trump as the herald of Idiocracy, and it’s something that has definitely been on people’s minds recently. Cohen tweeted “I never expected #idiocracy to become a documentary,” and the subsequent popularity of that statement gave him an idea.
According to a recent piece in Buzzfeed, Cohen contacted Judge soon afterwards and suggested they capitalize on the traction, and write campaign ads starring Terry Crews as President Camacho. The satirical ads would take aim at Trump, although Cohen and Judge are waiting for Fox to clear the rights for the character’s use. However,
“Throughout the process, Cohen and Judge have struggled to satirize Trump because he is already so outrageous. “If you’re making Idiocracy 2, and you’re trying to write whoever’s the heir to Camacho, if you put in Trump, it would be too silly to be in a movie,” Cohen explained.”
But Cohen also told Buzzfeed that the idea of the ads were too important to step back from:
“This is what satire is for … to be able to hold up a mirror and say, ‘This is crazy,’” he said. “Idiocracy was like that, but this all of a sudden felt like a very immediate need for the true meaning of satire and what it can actually do.”
“The most dangerous contrast to Trump is that Camacho actually realizes he needs advice from other people, and knows that he’s not the smartest guy in the room,” Cohen continued, noting that he would “definitely” vote for Camacho over Trump. “Also, not a racist.”
Maya Rudolph, who co-starred in the movie alongside Luke Wilson, Crews, and Dax Shepard, told us exclusively that there has been talk of a road tour for the movie’s 10th anniversary (which would be this year).
I said, “We should do a road trip or something and then show the movie and talk about it on the anniversary of it.” When we were making the movie, it was so well-written and so sharp and so funny, but it felt like it was so far away […] It’s terrifying. I thought I would be an old granny […] We’re working the [road show] out, we’re figuring it out. We’d better hurry up on it though.
Would you like to see an Idiocracy road show, or have you had enough of the fact that we’re living it? Still, if they get the rights cleared, these satirical ads should be pretty amazing.