Director Rian Johnson told us in March that they were already planning the viral campaign for his September 28 movie, Looper. The viral site has launched and invites you to become a Looper. One catch:
There’s a stipulation in every Looper’s contract that he may someday be required to hunt down his future self, thus closing the contract, getting a huge pay-off and erasing any trace of the very illegal arrangement with his or her future employer. This is called Closing Your Loop. Cash out, get paid. Live those 30 years like only a Looper can.
That doubles as the basic plot of Looper, in which Joe (Joseph Gordon-Levitt) is tasked with killing his future self (Bruce Willis) sent back in time from the future. If you are prepared to take the risk, find out more after the jump.
If you sign up at the Looper Network, you are greeted with this screen:
I did not get too far into the site, but First Showing says those who do meet Abe (Jeff Daniels):
“You’re going to want to use this new wealth I’m putting into your hands to prepare yourself and possibly brush up on your Mandarin. This job isn’t for the weak. We value Loopers who aren’t afraid to face each day like it might be their last, because some day, you might have to face yourself… Finish your profile, grab a blunderbuss, and get ready — you’re going to hit the ground running. Welcome to the Looper Network. From now on, I’m the most important person in your life.”
Your first mission is scheduled for August 22, but you can pick out your ride and weaponry today!
Here are a few Looper propaganada images of Gordon-Levitt, Paul Dano, and Piper Perabo grabbed from the site:
In the futuristic action thriller Looper, time travel will be invented – but it will be illegal and only available on the black market. When the mob wants to get rid of someone, they will send their target 30 years into the past, where a “looper” – a hired gun, like Joe (Joseph Gordon-Levitt) – is waiting to mop up. Joe is getting rich and life is good… until the day the mob decides to “close the loop,” sending back Joe’s future self (Bruce Willis) for assassination. The film is written and directed by Rian Johnson and also stars Emily Blunt, Paul Dano, and Jeff Daniels. Ram Bergman and James D. Stern produce.