Before getting into this sponsored article, we wanted to explain to you a little about how Collider works. First off, we are not a corporate-owned site; we’re entirely independent. While this gives us complete control over our content, and we wouldn’t have it any other way, it also means that we don’t have some shady transnational corporation to help pay our bills. This in mind, from time to time, we’re offered advertising campaigns. In addition to these advertising campaigns, we’re also offered the chance to run sponsored-content articles. Steve vets these offers carefully, and makes the decision for or against based upon what’s best for Collider. We love our readers. You guys are the reason we do this, and ultimately you keep the site alive. But to bring you even more content, like full-scale coverage at Comic-Con, we’ll once in awhile accept offers like this sponsored-content article.
Which brings us to our deal with MSN for their new MSN FilmFan Video Series. To help raise awareness for the show, we’ve made a deal to promote the series for the next five weeks. Every Thursday or Friday there will be a new video that features the FilmFan host giving a rundown of what movies are opening. He chooses two, and pits them against each other, stating his case for why one is the better choice over the other. The video is actually fairly honest, with the host citing news sources and Rotten Tomatoes scores to help justify his decision. Hit the jump for the video, which pits this weekend’s new releases Cars 2 and Bad Teacher head-to-head.
The whole Twitter portion of the program seems to be reaching a bit, and a couple parts are rather cheesy, but ultimately his assessment of this week’s Cars 2 vs. Bad Teacher is fairly agreeable. Although from what we’ve seen from Cars 2, the visuals look to be leagues better than the first Cars.
Here’s the video.
*This is a sponsored content article that is a part of the MSN FilmFan blogger program.