Google Chrome Teams Up with OZ THE GREAT AND POWERFUL for Interactive “Find Your Way to Oz” Experiment

     February 5, 2013


Director Sam Raimi returns to the world of epic, big-budget filmmaking with this March’s Wizard of Oz prequel Oz the Great and Powerful, and Disney is hoping that the same audience that turned out for their 2010 iteration of Alice in Wonderland will be keen to check out Raimi’s VFX-heavy world of Oz.  We’ve seen quite a bit of colorful marketing for the film thus far by way of images, TV spots, trailers, and posters, but Disney is also taking a more interesting approach to advertising the film by teaming up with the folks at Google Chrome.

This new Chrome Experiment is called “Find Your Way to Oz,” and it’s essentially a heavily interactive website that allows fans to explore the world of the film.  Most of the website takes place at a circus, and fans can play games, creative their own music and videos, and even confront a giant tornado before ultimately unlocking some exclusive clips from the film.  Hit the jump to watch a preview video and to discover out how you can find your own way to Oz.  Oz the Great and Powerful opens in 3D on March 8th.

First off, if you missed any of Steve’s set visit coverage, peruse the links below:

Watch a preview video for “Find Your Way to Oz” below, and visit the website at

Here’s the official synopsis for Oz the Great and Powerful:

Disney’s fantastical adventure “Oz The Great and Powerful,” directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved wizard character. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot—fame and fortune are his for the taking—that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting. Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity—and even a bit of wizardry—Oscar transforms himself not only into the great wizard but into a better man as well.


Around The Web

Latest News

Heavy Metal Brings Barry Geller and Jack Kirby’s “Lord of Light” Prints to Comic-Con

Check out some exclusive Jack Kirby-inspired prints and find out how you can get your hands on them!

Welcome to Comic-Con 2015: Check out 25 Pictures from the Convention Center

Take a look at some posters for 'LEGO Dimensions', 'Fear the Walking Dead', 'Game of Thrones', and more.

Watch MAGIC MIKE XXL’s Joe Manganiello Play “Save or Kill”

Which would you save? ‘Star Wars’ or ‘Star Trek’? Han Solo or Indiana Jones? ‘Game of Thrones’ or ‘Breaking Bad’? Watch as Joe Manganiello is forced to choose.

Travis Cluff & Chris Lofing Discuss the Found Footage Inspiration for THE GALLOWS

The young filmmakers reveal the writing process and ghost stories behind the upcoming horror film.

Collider Movie Talk – Henry Cavill Talks MAN OF STEEL 2, INSIDE OUT Wins Box Office

On today's episode of Collider Movie Talk, the crew discusses Cavill's thoughts on when we'll see Man of Steel 2, Inside Out taking the #1 box office slot, the boxing movies trend, and more.

Netflix Sets Premiere Dates for BEASTS OF NO NATION, PEE-WEE, and More Original Films

The streaming service will release four original films over the next year.

GHOSTBUSTERS Set Photos Reveal Melissa McCarthy in New Uniform

We've seen the cast, we've seen the suits, and finally it has all come together.

Enter Our Giveaway and Win a Roku 3, Now with Viki Free Streaming

Enter to win a Roku 3, now equipped with hundreds of hours of free international TV programming.

STAR WARS: Phil Lord and Chris Miller to Direct Han Solo Movie

The only director(s) who could make this idea interesting will be bringing it to fruition.


The spinoff could feature the live-action return of the iconic character.

Page 1 of 4,03112345...102030...Last »