One of the new toys lines that Hasbro is releasing this year is called Kre-o.  While Hasbro will never officially say this, it's essentially their version of Lego.  At yesterday's media preview for Toy Fair 2013, Hasbro showed off a number of upcoming Kre-o toys from Star Trek, G.I Joe, and Transformers.  With the popularity of Lego, I totally understand why Hasbro would create their own version.  However, collectors are an interesting bunch, and I'm curious if Lego fans will give Kre-o a chance or feel like Hasbro is invading their turf.  We'll know in the next few months.

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