A Steve Jobs poster featuring Michael Fassbender as the eponymous Apple leader has found its way online. Someone snapped a photo of the poster and posted it on their Instagram page, so we don’t know if this is some long-lead viral marketing (probably not) or an unofficial set photo (probably).

The film, written by Aaron Sorkin and directed by Danny Boyle, only features three scenes, each one set backstage before the launch of a major Apple product: the Mac, the NeXT, and the iMac. As you can see, this poster ties into the launch of NeXT, a company Jobs created after he was ousted from Apple in the mid-1980s.

Check out the poster below. Steve Jobs opens October 9th, and also stars Kate Winslet, Seth Rogen, Jeff Daniels, Katherine Waterston, Michael Stuhlbarg, Sarah Snook, and Adam Shapiro.

Via The Playlist via seannung.

#michaelfassbender A photo posted by @seannung on

And here’s a promo photo of the real Jobs for comparison:

steve-jobs-next
Image via PC World.

Here’s the official logline for Steve Jobs:

Set backstage at three iconic product launches and ending in 1998 with the unveiling of the iMac, the film takes us behind the scenes of the digital revolution to paint an intimate portrait of the brilliant man at its epicenter.