Warner Bros. to Take “More Entrepreneurial” Stance with DC Comics Properties
by Bill Graham Posted: September 17th, 2010 at 10:28 am

The Harry Potter franchise is nearing the end of its tremendously successful run at Warner Brothers as the kickoff to the finale begins with the first of the two-part conclusion to the final chapter of the series this November. To date, the franchise has brought in over $5.4 billion in worldwide box office gross, which easily cements its place as the biggest film franchise in overall gross, and we still have two films left. So it’s clear that WB cannot sit around and wait until the guaranteed bread winner is gone; they have to take action, and they aim to begin planning ahead by getting DC Comics more involved. Join me after the break for full quotes from CEO Barry Meyer on the future of WB and why I think they aren’t in a terrible position.
