Shrek. So thoroughly has the character permeated pop culture and zeitgeist – that no context or explanation is needed with the word. It has an almost pavlovian response on the listener. I say Shrek and images of a green ogre, pop culture references, sight gags, Eddie Murphy and a soon-to-be-eaten ginger bread man pop to mind. This can perhaps be attributed to the character’s ubiquitous nature – from the films to lunch boxes to Halloween costumes to ABC specials to commercial tie ins to action figures, Shrek quite simply is everywhere. DreamWorks will further propel its plan for Shrek domination by releasing all four films in a box set for the very first time December 7th, just in time for the Christmas season. In anticipation of the release of the new digitally remastered Blu-ray, an informal Q&A and discussion was held with the some of the principle visual and audio technicians on the upcoming Shrek box set at DreamWorks headquarters in Los Angeles.  Hit the jump for more:

As the current 3D trend is taking over movie theaters everywhere, it’s now poised to invade your living room.  In order to complement the surge in production of 3D televisions and Blu-ray players, The Digital Entertainment Group (DEG) has announced 36 titles set to be available just in time for the holiday season, with dozens more to follow in early 2011.  10 of the titles will hit stores on November 16, just in time for Black Friday.

The releases include a wide range of titles from AIX Records, DreamWorks Animation, Giant Screen Films, Image Entertainment, IMAX Corporation, Lionsgate, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Universal Studios Home Entertainment, Walt Disney Studios Home Entertainment and Warner Home Video. It also includes a number of high-profile titles that will be released as exclusives for certain 3D televisions. “We are excited to see so much industry support for bringing Blu-ray 3D home,” said Ron Sanders, President, Warner Home Video and President, DEG: The Digital Entertainment Group. “And now, consumers buying 3D home entertainment systems over Black Friday weekend will have ample 3D programming to accompany them.” For a full list of films being released on 3D Blu-ray for the holidays, hit the jump.