Sunday TV Ratings: Super Bowl XLVII Down from 2012 and 2011; ELEMENTARY Fails to Match 2012’s THE VOICE in Post-Game Slot

by     Posted 1 year, 175 days ago

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The TV ratings for last night’s power-deficient Super Bowl XLVII and the post-game episode of Elementary are in.  Though initial reports predicted record-breaking numbers, the total audience for last night’s game hit 108 million viewers, which is shy of 2012’s record 111.3 million viewers and 2011’s 111.0 million.  That said, Super Bowl XLVII still stands as the third most-watched event in television history.  Hit the jump to see how the post-game program fared.

Super Bowl TV Spots for FAST AND FURIOUS 6, IRON MAN 3, STAR TREK INTO DARKNESS, THE LONE RANGER, and More

by     Posted 1 year, 176 days ago

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Tonight during Super Bowl XLVII, new ads ran for Iron Man 3, Star Trek Into Darkness, The Lone Ranger, Oz the Great and Powerful, World War Z, Snitch, 21 & Over, and Fast & Furious 6.  If you missed the big game, aren’t planning to watch the game, or just want to watch the ads again, we’ve got them all in one handy article.  Now that all the ads have been posted, I’ve added my thoughts.

Hit the jump to check out the TV spots.

Watch the Super Bowl Spot for WORLD WAR Z Starring Brad Pitt

by     Posted 1 year, 179 days ago

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And yet another Super Bowl TV spot has landed online early ahead of Sunday’s game.  Paramount Pictures has unveiled the new TV spot for director Marc Forster’s zombie apocalypse thriller World War Z, and it’s chock-full of the living dead.  The film is based on Max Brooks’ novel of the same name and stars Brad Pitt as a United Nations employee “who traverses the world in a race against time to stop the Zombie pandemic that is toppling armies and governments and threatening to decimate humanity itself.”  This spot highlights flashes of big action, zombie hoardes, and Brad Pitt, which sounds like a swell combination when marketing to an audience as large as the Super Bowl’s.

Hit the jump to watch the new spot, and check back here on Collider Sunday night for a round-up of the commercials and movie ads that played during the game.  World War Z opens on June 21st.

Super Bowl TV Spot for SNITCH Starring Dwayne Johnson

by     Posted 1 year, 179 days ago

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Dwayne Johnson is really getting ahead of the curve when it comes to Super Bowl spots.  Earlier today his Super Bowl commercial for the “Got Milk?” campaign was released online, and now Summit has unveiled its Super Bowl spot for the upcoming thriller Snitch.  Johnson stars in the film as a father who volunteers to go undercover for the DEA in order to clear his son’s name and get him out of a ten-year prison sentence.  There’s a nice vigilante vibe from this trailer, and it looks as if director Ric Roman Waugh gives Johnson an opportunity to stretch his dramatic chops as well.

Hit the jump to watch the TV spot, and check back here on Collider Sunday night for a round-up of commercials and movie ads from the big game.  Snitch also stars Susan Sarandon, Michael K. Williams, Jon Bernthal, and Benjamin Bratt and opens on February 22nd.

Watch: Dwayne Johnson Saves the Day While Wearing Colorful Pajamas in Peter Berg-directed “Got Milk?” Super Bowl Commercial

by     Posted 1 year, 179 days ago

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This coming Sunday, TV viewers the world over will be inundated with a hefty amount of football advertising during the Super Bowl.  While the majority of the pricey spots will premiere that evening, one such ad has been released online a tad early.  Dwayne Johnson stars in a clever “Got Milk?” commercial that was directed by Johnson’s The Rundown helmer Peter Berg.  It’s a neat spot that plays on Johnson’s tendency to  “save the day” in many of his feature film roles, and it also speaks to a problem that many of us face every single day: getting fresh milk takes priority over literally everything else in life.

Hit the jump to watch the spot, and check back here on Collider Sunday evening for a roundup of the big commercials and movie trailer spots from the Super Bowl broadcast.

Teaser for IRON MAN 3 Super Bowl TV Spot

by     Posted 1 year, 180 days ago

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Disney will be showing off a 60-second TV spot for Iron Man 3 at some point on Sunday during Super Bowl XLVII.  Like they did for The Lone Ranger and Oz the Great and Powerful, the studio has released a trailer for their trailer.  Judging by this brief teaser, it looks like the Super Bowl spot will be just as grim as the first trailer.

Hit the jump to check out the teaser.  The film opens in 3D on May 3rd, and stars Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Ben KingsleyRebecca HallGuy PearceJon Favreau, and James Badge Dale.  In other Iron Man 3 news, check out new images of toys for the film.

Teaser for the OZ THE GREAT AND POWERFUL Super Bowl Spot

by     Posted 1 year, 182 days ago

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The original Daily Show wasn’t very good, but it had a joke I’ll never forget: “The Super Bowl is two hours of commercials occasionally interrupted by football.”  Even people who don’t care about football tune in to see the commercials, and the cost of airtime grows every year.  Plenty of studios will be paying to get TV spots in front of the year’s biggest audience.  We know that Fast & Furious 6 will be premiering its first trailer during the Super Bowl, and now Disney has released a sneak peek at what they have in store for Oz the Great and Powerful.  Hopefully, it’s better than what Disney did last year with John Carter where they just stuffed the movie inside the film’s title.  That’s how you throw away $2 million on a TV spot.

Hit the jump to check out the teaser, and come back Thursday when we’ll be posting Steve’s visit to the set along with interviews with director Sam Raimi and the cast.  The film stars James Franco, Michelle Williams, Mila Kunis, and Rachel WeiszOz the Great and Powerful opens in 3D on March 8th.

CBS to Air ELEMENTARY After the Super Bowl

by     Posted 1 year, 265 days ago

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CBS announced today that their modern day Sherlock Holmes series Elementary will be airing in the coveted post-Super Bowl slot next February.  The spot directly after the most-watched television event of the year can serve as a great launching pad for new series, giving them a boost in viewership—NBC famously aired a Super Bowl episode of Friends in the timeslot, launching the already popular show into superstardom.  Last year NBC aired The Voice after the big game, and recent years have seen shows like House, Glee, The Office and Undercover Boss enjoy the ratings bump.  Hit the jump for more.

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