Weekend Box Office: MONSTERS UNIVERSITY Holds, THE HEAT Sparks and WHITE HOUSE DOWN Stalls

by     Posted 1 year, 142 days ago

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With an estimated $46.1 million, Monsters University had no trouble holding on to first place in its sophomore frame. With Pixar’s track record, that was never really in doubt. Of more interest were the debuts of The Heat and White House Down. Would the summer box office make room for two strong openings, as it did for Monsters U and World War Z last weekend?  Not this time.

 Title Weekend Total
1.  Monsters University $46,180,000 $171
2.  The Heat $40,000,000 $40
3.  World War Z $29,800,000 $123.7
4.  White House Down $25,700,000 $25.7
5.  Man of Steel $20,820,000 $248.6
6.  This Is The End $8,700,000 $74.6
7.  Now You See Me $5,500,000 $104.6
8.  Fast & Furious 6 $2,410,000 $233.3
9.  Star Trek Into Darkness $2,040,000 $220.5
10.  The Internship $1,425,000 $41.7

white-house-down-final-posterThis weekend there could be only one; and it was not White House Down. The action-thriller from director Roland Emmerich debuted with just $25.7 from 3,222 locations. For a summer action movie with a reported pricetag of $150 million, that is a very low number.

So what went wrong? Audiences who paid to see the White House under siege in Olympus Has Fallen in March may have decided to skip the second act this weekend. That may seem an obvious point in hindsight but, on paper, White House Down appeared to have the advantage, with bigger stars, better effects and a prime summer release date. The same assets helped Snow White and the Huntsman more than triple the opening of Mirror, Mirror (2012’s first Snow White feature) last June, but failed to attract audiences to White House Down. Sony will have to hope that Emmerich’s track record for creating giant hits overseas remains intact because, at this point, WHD would have to see incredible holds to reach $100 million domestically.

Bad news for White House Down was great news for The Heat. One week ago it looked like the week’s two new releases would battle each other for second place, with each projected to earn around $35 million. But The Heat proved more of a draw than anticipated – overperforming with an estimated $40 million from 3,181 locations.

the-heat-final-posterThat is just under what The Hangover Part III earned in its first three days and well over the $26.2 million of 2011′s Bridesmaids. As director Paul Feig’s follow-up to that breakout hit, The Heat will inevitably invite comparisons to that other R-rated female comedy. It should be noted, however, that Bridesmaids was a long-distance performer – down just 20% in its second weekend. The Heat may have come out hotter, but it will need to maintain its momentum to wind up with its predecessor’s $169 million final US tally.

That may be hard to accomplish, considering how crowded the domestic box office is about to become. On July third, the box office will welcome two more highly-anticipated titles to multiplexes: Despicable Me 2 and Disney’s The Lone Ranger. The first Despicable Me was a surprise hit in the summer of 2010. Three years later, the sequel’s success is a given. The Lone Ranger is more of a question mark. Production delays on the big-budget adaptation have left many convinced that Disney is in for another John Carter-sized flop. But, as World War Z proved last weekend, audiences don’t check with pundits before buying their movie tickets. Check back during the week for an update on the crowded July Fourth box office.

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  • Mixed Race rich kid NYC

    I think America has spoken
    We’re sick of racist liberals like Jamie foxx telling us how to live our lives
    Thank god White House down bombed
    I will never see anything with Jamie foxx playing his god and savior president fighting against white homegrown right wing fanatic
    Im sure racists like him doesn’t want my white money

    • You’re a COCKU

      Yep, much better to have racist and sexist conservatives telling us how to live our lives instead.

      • Bob

        besides they aren’t at all, liberals can’t argue without insulting and making statements that have no basis in truth and fact it is hilarious.

    • Victor Pleitez

      dude don’t talk about politics when it comes to discussing a b movie action flick like this. The trailer clearly shows it was not meant for political savy movie viewers. Its obvious people did not want to see a retread of something released earlier.

    • Ozweego

      Wow, I thought I was on the Collider webpage not Fox News. “exits back through door slowly in reverse”

      • Bob

        ahh another dumbass

      • oh boy

        Wait your defending Fox news..? HAHAHAHAH

    • scottish_punk

      I love American freedoms. It give us the right to kill whom ever we see fit ta kill wid our drones!!!

      • scottish_punk

        Well gee, whadya know…someone else trolling under my name. Classy.

  • duckofdeath73

    Call me cocku is a dcunt , the d is silent

  • Yurine

    so much for Channing Tatum’s “Starpower”

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