Barbie might have had numerous animated films thus far, but never a live-action depiction of the pink car and the stylish outfits. Although the idea of turning the Mattel staple into a live-action had been discussed for over a decade, it took Greta Gerwig to sign her name onto the project and make it fly off the page. With none other than Margot Robbie playing the beloved doll, Barbie has become one of the biggest box office sensations of all time. We have got you covered with all the details that you need to know about one of the biggest movies of 2023.

Editor's Note: This article was updated on December 17, 2023.

When Did 'Barbie' Come Out?

Warner Bros made an announcement at CinemaCon 2021 that the live-action film would land in theaters on July 21, 2023.

On its July release date, Barbie competed against another buzzy film, with a massive cast, known as Christopher Nolan's Oppenheimer.

A nationwide event titled "Barbie Blowout Party" allowed some audience members to see the comedy a few days early, on July 19, 2023.

On a strange note, Barbie didn't have screenings in every territory, as the film was banned in Vietnam for featuring a map that depicts the "nine-dash-line."

Was 'Barbie' in Movie Theaters?

Yes, Barbie was initially released exclusively in movie theaters.

Tickets for the highly anticipated film went on sale on June 21, 2023, and a promotional video was released to coincide with the announcement.

Is 'Barbie' Available for Streaming?

Barbie received an exclusive theatrical release. However, after the film's theatrical exclusive window ended, it became available to purchase and rent on various on-demand services starting on September 12, 2023.

Barbie became available to stream on Warner Bros' streaming service Max on December 15, 2023, exactly one year after the premiere of the teaser trailer in front of screenings for Avatar: The Way of Water.

Stream on Max

Watch the Trailers for 'Barbie':

After months and months of anticipation, the first teaser trailer for Barbie graced the big screen on December 15, 2022 before select screenings of Avatar: The Way of Water. The trailer was then released online by Warner Bros. the next day, shattering the internet in the process.

The trailer begins with a clever homage to Stanley Kubrick's 2001 A Space Odyssey completed by Richard Strauss's "Also sprach Zarathustra" blaring in the background. A group of young girls in raggedy clothing play with dolls, while Helen Mirren narrates lamenting that in the history of girlhood, there were only baby dolls, until one fateful day. The trailer then shows a giant Margot Robbie as Barbie in a black and white striped swimsuit, towering over the little girls and giving them a little wink. The girls then break into a frenzy, smashing their baby dolls in the process. One of the baby dolls is flung into the air and starts spinning before we smash cut to the title card. The music changes to something much peppier as we see a quick montage including Robbie's Barbie overlooking Barbieland, dance parties involving Simu Liu, our first look at Ryan Gosling's Ken in action, and a quick look at Issa Rae cheering where a ribbon saying "President."

On April 4, 2023, after releasing a large number of amusing character posters, Warner Bros released the second official teaser trailer for Barbie and, much like the first teaser trailer, it didn't reveal much in terms of plot. What the trailer did give fans is a better look at more of the film's characters as well as the film's noticeably "PG-13" sense of humor, including jokes about Ken staying over at Barbie's house for a night and a hilarious extended clip of the Kens played by Gosling and Liu challenging each other to a "Beach Off" with Kingsley Ben-Adir's Ken trying to support Gosling.

On May 25, 2023, Warner Bros finally released the full main trailer for Barbie. The trailer finally let the audience know about the film's story, as Barbie's world starts to fall apart, leading her and Ken on a quest to the real world, where she's pursued by the CEO of Mattel and seems heartbroken at the fact that people don't play with Barbies nearly as much as they used to. Set to a new original song for the movie (more on that later) as well as the Cass Elliot classic "Make Your Own Kind of Music," the trailer promises "If you love Barbie. This movie is for you. If you hate Barbie. This movie is for you."

On July 10, a Ken-centric trailer for Barbie was released, featuring Gosling singing the original song "I'm Just Ken."

What Is 'Barbie' About?

Barbie follows the titular doll, living in Barbieland, where the Barbies rule everything, taking all the jobs and houses, while the Kens are off on the sidelines, simply living as accessories. When the stereotypical Barbie (Robbie) begins to have an existential crisis, including questioning her mortality, she journeys to the real world, where she bonds with the struggling mother and Mattel employee Gloria (America Ferrera). Ken (Ryan Gosling) follows along but ends up learning about the patriarchy and attempts to bring it back to Barbieland.

One of the reasons why this live-action is a constant topic of discussion is because, for the longest time, there was practically no concrete info about its story. All that we knew according to a few actors involved in the project, is that it would be an unprecedented take on the Barbie doll that we know so well.

While the Barbie brand might initially seem limiting in regard to creating a story, Margot Robbie and her team were clearly up for a challenge, with the actress saying:

"The IP, the name itself, people immediately have an idea of, 'Oh, Margot is playing Barbie, I know what that is,' but our goal is to be like, 'Whatever you're thinking, we're going to give you something totally different — the thing you didn't know you wanted'... Now, can we truly honor the IP and the fan base and also surprise people? Because if we can do all that and provoke a thoughtful conversation, then we're really firing on all cylinders."

Will Ferrell, who is part of the large and impressive ensemble of Barbie revealed some interesting details about the film while doing the press for Christmas musical comedy Spirited saying:

It is, in my humble opinion, the ultimate example of high art and low art. It's a loving homage to the brand and, at the same time, couldn't be more satirical—just an amazing comment on male patriarchy and women in society and why Barbie's criticized and yet why every little girl still wants to play with Barbie.

He also commented about his role in the film:

Boy, when I read it, I was like, 'This is fantastic.' I get to play the CEO of Mattel and be that guy who's just insensitive but weird and then, not to spoil anything, but…. Anyway, that's what excites me.

Even after the two teaser trailers, we still didn't know much about the plot of Barbie. Warner Bros did release this synopsis alongside the release of the second teaser.

WELCOME TO BARBIE LAND, did you bring your rollerblades? 🌟 #BarbieTheMovie only in theaters July 21. To live in Barbie Land is to be a perfect being in a perfect place. Unless you have a full-on existential crisis. Or you’re a Ken.

We received more concrete details about the plot of Barbie thanks to the most final trailer and an interview from Vogue with Margot Robbie. Robbie revealed that the reason why Barbie decided to leave Barbie Land is that she begins to have an existential crisis, which stems from questioning her own mortality and her feet falling flat.

Robbie also revealed that the Kens that live in Barbie Land don't own anything of their own.

"The Kens have a journey in front of them. In the beginning of the movie, nobody thinks about Ken. Nobody worries about Ken. Ken doesn’t have a house. Or a car. Or a job. Or any power. And, um, that is gonna be sort of unsustainable."

In an interview with Vogue UK, Academy Award-winning costume designer Jacqueline Durran (Little Women) teased that self-discovery would be a major theme of the film and helped her design the hundreds of different outfits worn throughout the movie:

“one aspect of the film is self-discovery – all of the Barbies but particularly Margot’s Barbie have a journey to go on, and we were able to choose elements of Barbie fashion that were appropriate for those scenes that also gave a subtle nod to her internal journey.”

Who Stars in 'Barbie'?

Margot Robbie first became attached to the titular role of Barbie in October 2018 before officially signing on to the role nearly an entire year later in July 2019. While Robbie seems like a natural fit as the famous blonde-haired doll, Robbie says that she was also prepared to give the role to someone else:

"I didn’t want whoever our director was going to be – Greta being the first choice, but if she had said no – I didn’t want our director to feel pressured to put me in the role. So I was really upfront about like, 'I won’t be offended in the slightest. We could go to anyone. Whatever story you want to tell and whoever you want that to be, I support that. I’ve got skin in the game as a producer, I don’t have skin in the game as an actor, so be free with that choice.'"

In October 2021, the announcement was made that Ryan Gosling was in final negotiations for the role of Barbie's romantic interest, Ken. Although the actor initially rejected the project due to a packed filming schedule, the aftermath of the pandemic led him to have an open spot on his agenda to play the male doll on screen. In July 2022, Warner Bros. revealed Gosling's first picture with bleached blonde hair, tanned skin, and the traditional jean jacket. The shot lead to an instant commotion on the web and even more excitement over the upcoming Gerwig film.

In his press run for his leading man work in The Gray Man, Gosling talked about his pride and excitement with playing the iconic role of Ken.

“I felt like I was seeing myself. I felt seen. I think a lot of Kens will feel seen when they see this. Gotta do it for the Kens. Nobody plays with the Kens."

Though when the actor was asked about any details regarding his interpretation of Ken, Gosling stayed fairly mum.

"That Ken life is even harder than the ‘Gray Man’ life, I think. Ken’s got no money, he’s got no job, he’s got no car, he’s got no house. He’s going through some stuff. I can’t wait for people to see the film. That's all I can say, otherwise Mattel will come in and box me up."

The stacked ensemble cast for Barbie includes many recognizable faces playing different variations of the titular doll, including Kate McKinnon (Saturday Night Live) as the Weird Barbie, Emma Mackey (Sex Education) as Physicist Barbie, Alexandra Shipp (X-Men: Apocalypse) as Writer Barbie, Sharon Rooney (Dumbo) as Lawyer Barbie, Nicola Coughlan (Bridgerton) as Diplomat Barbie, Anna Cruz Kayne (Little Women) as Judge Barbie, Ritu Arya (The Umbrella Academy) as Journalist Barbie, Issa Rae (Insecure) as President Barbie, Grammy-Winning singer/songwriter Dua Lipa as Mermaid Barbie, Marisa Abela (Industry) as Teen Talk Barbie, and Hari Nef (Assassination Nation) as Doctor Barbie. The film also includes different variations of Ken played by Simu Liu (Shang-Chi and the Legend of the Ten Rings), Kingsley Ben-Adir (One Night in Miami), Ncuti Gatwa (Doctor Who), and Scott Evans (Grace and Frankie). John Cena (Peacemaker) also stars as Merman Ken. Barbies and Kens aren't the only characters that live in Barbie Land with Michael Cera (Scott Pilgrim vs. the World) playing Ken's best friend Allan and Emerald Fennell (The Crown) playing the pregnant dollMidge.

As for the world of humans Will Ferrell stars as the CEO of Mattel, Connor Swindells (Sex Education) plays Aaron Dinkins, an intern at the toy company, Jamie Demetriou (The Afterparty) plays the CFO of Mattel, and Helen Mirren (The Queen) plays the narrator. America Ferrera (Superstore) and Ariana Greenblatt (Avengers: Infinity War) play the mother and daughter Gloria and Sasha.

Rhea Perlman (Cheers) also has a memorable role in the film as the ghost of Ruth Handler, the creator of Barbie.

A promotional video was released featuring Robbie, Liu, Ferrera, and Rae looking at their very own Barbie dolls.

Robbie also revealed that she initially wanted Wonder Woman herself, Gal Gadot, to play one of the Barbies in the film, but Gadot was unable to commit due to scheduling conflicts.

Before Robbie was cast in the lead role, Amy Schumer (Trainwreck) was going to star as Barbie in a different iteration of the film at Sony. Schumer would later drop out of the film due to creative differences and was later replaced by Academy Award winner Anne Hathaway (Les Misérables) who eventually also left the project. This version of the film would have followed a Barbie who is kicked out of Barbie Land after being deemed not perfect enough.

Who Made 'Barbie'?

Academy Award nominee Greta Gerwig directed the film and co-wrote it alongside her partner, Academy Award nominee Noah Baumbach (Marriage Story). In addition to occupying the lead role, Robbie is also one of the producers behind the film through her Lucky Chap Productions label, alongside her husband and business partner Tom Ackerly. Also serving as producers on the film are Academy Award nominee David Heyman (Paddington 2) and Academy Award nominee Robbie Brenner (Dallas Buyers Club). Executive producers include Michael Sharp (Fantastic Beasts: The Secrets of Dumbledore), Josey McNamara (Promising Young Woman), Mattel CEO Ynon Kreiz, Courtenay Valenti (Elvis), former Warner Bros chairman Toby Emmerich, and Cate Adams (The Witches).

Academy Award nominee Rodrigo Prieto (The Irishman) serves as the cinematographer, Nick Huoy (Little Women) serves as the editor, Glen Pratt (Paddington 2) is the visual effects supervisor, and George Drakoulias (Marriage Story) is the music supervisor. Academy Award nominee Sarah Greenwood (Beauty and the Beast) served as the production designer and the costumes were designed by Jacqueline Durran.

Academy Award winner Alexandre Desplat (The Grand Budapest Hotel) was initially tapped to compose the film's score but reportedly dropped out and was replaced by Academy Award winners Mark Ronson and Andrew Wyatt (A Star is Born).

Both Robbie and Gosling praised Gerwig as a filmmaker during an interview with Collider's Perri Nemiroff, with Gosling saying:

"[S]he’s just such a brilliant person and such an inclusive person. She’s brilliant but incapable of being pretentious. I think what I admire so much about her work is she doesn’t allow herself to create a divide between drama and comedy, and she encourages everyone around her to do the same. So you end up mining places that are in the in-between. It feels very specific to her, but also something that you can relate to because it’s more like life."

Robbie compared Gerwig to the legendary Stanley Kubrick proclaiming:

"It’s like, “Who are my top 5 dream directors?” And Greta’s on that list because she is just an incredible dream director. She is an auteur. She is gonna be the [Stanley] Kubrick of our generation, or whoever she wants to be. She’s gonna be her own thing. It’s not even about female director or not, she just is one of the greats of our generation."

A Barbie movie had been in the works for a long time and was initially being set up in 2009 at Universal Pictures with Laurence Mark (Jerry Maguire) producing the project.

In 2014, the film moved over to Sony Pictures with Laurie Macdonald and Water F. Parkes (Men in Black) producing and Jenny Bicks (The Greatest Showman) penning the script. A year later, it was announced that Academy Award-winning screenwriter Diablo Cody (Juno) would be penning a new draft of the script and that Amy Pascal (Spider-Man: Homecoming) had come on board to produce. Sony ordered another rewrite of the script in 2015 ordering three different drafts from Lindsey Beer (Sierra Burgess Is a Loser), Bert V. Royal (Easy A), and Hillary Winston (The Lego Ninjago Movie). When Amy Schumer joined the film a few months later, she and her sister Kim Caramele (Inside Amy Schumer) rewrote the screenplay written by Winston.

After Schumer dropped out of the film and Anne Hathaway came out, the studio brought in Olivia Milch (Ocean's Eight) to rewrite the script and Alethea Jones (Fun Mom Dinner) to direct. Pre-production came to a standstill and the project ultimately moved over to Warner Bros.

The news about the Barbie movie was first reported back in 2018 with Patty Jenkins (Wonder Woman) being eyed to direct, but given the delays caused by the pandemic, the production process only kick-started after Academy Award nominees Noah Baumbach and Greta Gerwig finished working on White Noise.

When and Where Did 'Barbie' Film?

Production on Barbie finally began in March 2022 at Warner Bros. Leavesden Studios in England.

A few months later, Hari Nef shared a picture on social media alongside the rest of the cast, confirming that the project had now wrapped.

Sarah Greenwood revealed in an interview that so much pink paint was used for the sets of the film that it led to an international shortage.

A featurette was released on June 16, 2023, that highlighted Greenwood's work, and gave an exclusive tour of the Barbie Dreamhouse used in the film.

Reshoots for the movie took place in Los Angeles, California in April 2023.

What Is 'Barbie' Rated?

While Barbie is traditionally a very kid-friendly property, many were wondering if Gerwig and Baumbach would be bringing some of the edge that they brought to their films such as Frances Ha, White Noise, and Lady Bird. It seemed likely that the film would either be rated PG or PG-13, but definitely would not be G or R.

Barbie was officially rated PG-13 by the MPA for suggestive references and brief language.

Who Is Doing the Soundtrack for 'Barbie'?

While it was initially reported that Aqua's classic song "Barbie Girl" wouldn't be played in Barbie, it looks like the creative team had a change of heart as they brought in Nicki Minaj and Ice Spice to do a new version of the hit song titled "Barbie World" alongside Aqua. The song was officially released online on June 23, 2023.

Dua Lipa, who also has a supporting role in the film, recorded an original song for the film titled "Dance the Night," which can briefly be heard at the end of the first teaser trailer. On May 22, the artist officially announced that the single would be released on May 26. The song can also be heard during the first half of the full trailer.

On June 1, the second single from the film, "WATATI" by Karol G (feat. Aldo Ranks), was released. The third single "Angel" by PinkPanthress was released on June 9. The fifth single "Speed Drive" by Charli XCX was released on June 30, while the sixth single "Barbie Dreams" by Fifty Fifty (featuring Kaliii) was released on July 6.

The film's soundtrack Barbie: The Album also includes songs by Ava Max, Dominic Fike, GAYLE, HAIM, Kali, Khalid, Lizzo, Tame Impala, and The Kid Laroi, with more "Barbies & Kens to be announced." The soundtrack also features a song sung by Ryan Gosling himself called "I'm Just Ken." The soundtrack was released on July 21, 2023.

On July 6, it was announced that Academy Award winner and Grammy winner Billie Eilish had created a song for the movie titled "What Was I Made For?", which was released on July 13.

Songs on the album include "Pink" (Lizzo), "Speed Drive" (Charlie XCX), "Journey To The Real World" (Tame Impala), "Hey Blondie" (Dominic Fike), "Home" (Haim), "Forever & Again" (The Kid LAROI), "Silver Platter" (Khalid), "butterflies" (GAYLE), "Choose Your Fighter" (Ava Max), and "Barbie Dreams" (FIFTY FIFTY Feat. Kail).

Could There Be a 'Barbie' Sequel?

A sequel to Barbie is reportedly already in the works at Warner Bros and Mattel, with Robbie confirming that discussions are already underway. Although Robbie also stressed that nothing is set in stone as of set.

“It could go a million different directions from this point. But I think you fall into a bit of a trap if you try and set up a first movie whilst also planning for sequels.”