Columbia Nabs Rights to Best-Selling Book MOONWALKING WITH EINSTEIN

     March 16, 2011


Columbia Pictures has acquired the rights to what is quite possibly the greatest book title ever conceived. Joshua Foer’s best-selling non-fiction novel Moonwalking With Einstein: The Art and Science of Remembering Everything delves into the intracicies of memory, framed around Foer attending the U.S. Memory Championship. THR reports that Columbia has optioned the rights for Matt Tolmach (The Amazing Spider-Man) to produce. Columbia president Doug Belgrad has this to say regarding the acquisition:

“This is a very special book which transcends the already fascinating subject of memory. By explaining in personal and entertaining fashion a great deal about how our brains work, Joshua has written a book that sheds light on how memory is connected to humanity.”

The book documents fascinating memory stories, including a man whose memory extends only to his last thought and an individual who can memorize the exact order of 1,528 digits in an hour. Though one wonders how the tome will translate into a fictional narrative, it’s possible that Foer’s narration could turn him into the lead character. Hit the jump for a synopsis of the book.

moonwalking-with-einstein-book-coverHere’s a synopsis for Moonwalking With Einstein:

If you sometimes can’t remember where you put your car keys or, like Foer, the car itself, don’t panic. You’re not alone, and you can do something about it. In this intriguing look at the nature of memory, Foer reassures us that we don’t need to acquire a better memory; we just need to use the one we have more effectively. Foer introduces us to people whose memories are both astonishing, like the man who could memorize 1,528 random digits in order, and frightening, such as a man with such an extreme case of amnesia that he doesn’t know his own age and can’t remember that he has a memory problem. He explores various ways in which we test our memories, such as the extensive training British cabbies must undergo. He also discusses ways we can train ourselves to have better memories, like the PAO system, in which, for example, every card in a deck is associated with an image of a specific person, action, or object. An engaging, informative, and for the forgetful, encouraging book. [Amazon]

Latest News