In case you couldn’t tell by the deluge of preview content hitting this morning, San Diego Comic-Con is upon us. The convention kicks off in earnest next Wednesday, but a new development has surfaced that has large ramifications for its future. The prospect of Comic-Con moving to a different city with a more amenable (and larger) convention center has swirled for a while now, but the San Diego Tribune reports that the city and Comic-Con International have come to terms on an agreement that will see the convention remaining in San Diego through 2018.
The existing deal between Comic-Con and San Diego was set to expire next year, and with efforts to expand their convention center not having come to fruition, the city was in danger of losing Comic-Con. However, the Tribune reports that the deciding factor came when organizers were able to secure favorable agreements with surrounding hotels:
As part of its effort to protect Comic-Con attendees from overly high rates for always in-demand lodging, organizers sought agreements from the more than 50 hotels in its discounted room block to not raise their rates above contracted 2016 levels and to commit to at least the same inventory of rooms for 2017 and 2018.
Hotel room prices during Comic-Con have a tendency to skyrocket, but the current discounted rates top out at $380 for a deluxe room at the San Diego Marriott Gaslamp. Under this new deal, that will likely remain the upper threshold.
So for the foreseeable future, Comic-Con will not be moving to Los Angeles or Anaheim. The crazy lines and masses of fans will instead continue to flood the streets of San Diego for at least three more years.