Friday Box Office – AVATAR Makes it Four Fridays in a Row

     January 9, 2010


By now you know that James Cameron’s Avatar has become the second highest-grossing movie of all-time with a worldwide total of $1.175 BILLION and counting. Friday estimates put Avatar at $13.3 million – a 47% drop over New Year’s Day. This is the kind of drop that you would expect to see on Day 8, however, not on the 22nd. Even with three new releases out in theatres, Avatar still had no real completion for America’s discretionary dollars. Lionsgate’s vampire drama Daybreakers was a distant second with $5.8 million while with $3.3 million the romantic comedy Leap Year just made the top five. Meanwhile, TWC’s long-awaited adaptation of Youth in Revolt didn’t embarrass itself with $2.7 million from 1,873 theatres. Full details on this week’s releases when you check back tomorrow.

Title Friday Total
1 Avatar $13,300,000 $393.8
2 Daybreakers $5,800,000 $5.8
3 Sherlock Holmes $5,100,000 $153.7
4 Alvin & the Chipmunks 2 $3,500,000 $165.3
5 Leap Year $3,300,000 $3.3

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