Friday Box Office – SHERLOCK 2 On Top; ALVIN 3 Struggles and MISSION: IMPOSSIBLE – GHOST PROTOCOL Shines

     December 17, 2011


After estimates became hard digits on Monday, last weekend’s domestic box office wound up with the lowest overall total of 2011… and 2010 and 2009, too.  That doesn’t bode well entering this sequel-stuffed Christmas season.  As expected, Sherlock Holmes: A Game of Shadows took first place on Friday with an estimated $14.7 million from 3,703 locations.  But with a midnight debut of just $1.25 million, Warner Brothers has had to modify expectations for their sequel.  Instead of coming in just under the original’s $62.3 million, Sherlock 2 may have to settle for a first weekend in the mid-$40’s.  In second place, Alvin and the Chipmunks: Chipwrecked is also proving to be somewhat less impressive than its forebears with $6.8 million from 3,723 venues.  Part three of the ridiculously-successful CGI series is expected to bring in $25 million by Sunday. The bright spot in Friday’s constellation of sequels belongs to Mission Impossible: Ghost Protocol. MI:3 proved to be something of a disappointment, inspiring Paramount to give the latest installment a platformed release beginning Friday.  From 425 locations, Ghost Protocol estimated $4.1 million for Friday’s best per-screen average, by far.  Details and analysis tomorrow.

Title Friday Total
1 Sherlock Holmes 2 $14,700,000 $14.7
2 Alvin $ the Chipmunks 3 $6,800,000 $6.8
3 Mission Impossible 4 $4,110,000 $4.1
4 New Year’s Eve $2,530,000 $19.9
5 The Sitter $1,435,000 $14.7


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