Michael London's Groundswell Productions and producer John Morris have acquired the screen rights to Ken Auletta's book Googled: The End of the World as We Know It.  The book is about Google founders Sergey Brin and Larry Page and the rise of the company that is the de facto owner of finding things.  Speaking to Deadline, London said the story is

"about these two young guys who created a company that changed the world, and how the world in turn changed them. The heart of the movie is their wonderful edict, 'Don't be evil.'  At a certain point in the evolution of a company so big and powerful, there are a million challenges to that mandate. Can you stay true to principles like that as you become as rich and powerful as that company has become? The intention is to be sympathetic to Sergey and Larry, and hopefully the film will be as interesting as the company they created."

Hit the jump for how it sounds like this movie will differ from David Fincher's upcoming Facebook movie The Social Network, and how Google's recent actions undoes the idea for an uplifting "Don't be evil" story.

Facebook was built/stolen by Harvard undergrads so they could pick up chicks.  The original idea behind Facebook (or "thefacebook" as it was originally called) was about exclusivity and how you couldn't be a social network of one.  When it first began, you had to be invited to join Facebook and it was only available to college students.

The story behind Google is that Brin and Page, who were Stanford Ph.Ds when they began the company, was to make a better search engine and run a company with values like "You can make money without doing evil" and "You can be serious without a suit."  That first principle was recently destroyed as Google teamed with Verizon to propose the destruction of net neutrality by creating a tiered system for wireless Internet.  But I doubt you're going to see that issue if "The intention is to be sympathetic to Sergey and Larry."