Back in August, we brought you word that the critically acclaimed and beloved children’s show Sesame Street would be keeping its famous address but moving its network, changing from PBS – an independent, non-profit organization – to HBO, a premium cable channel. New episodes of Sesame Street will still be available free of charge on PBS after a nine-month contractual window, with HBO footing the production bill and holding rights to old classics. The deal means that Sesame Street can now enjoy enough cash to keep their puppet(eer)s happy, while HBO hopes to see a bump in subscriptions from adults who want to bring this family friendly franchise into their homes on TVs and mobile devices.
With all that in mind, HBO has released the first trailer for Sesame Street, which promises an all-new season of the show starting this January 16th. Packed with star-power and familiar faces, this first look shows that nothing much has changed except for a bump in the production value of the show. Cookie Monster even gets in on some topical humor with a particularly silly Star Wars bit, so it really seems to be more of the same, just on a new network.
Watch the first trailer for the new season of Sesame Street below:
Here’s what Sesame Workshop’s CEO Jeffrey D. Dunn had to say about the arrangement earlier this year:
“Our new partnership with HBO represents a true winning public-private partnership model. It provides Sesame Workshop with the critical funding it needs to be able to continue production of Sesame Street and secure its nonprofit mission of helping kids grow smarter, stronger and kinder; it gives HBO exclusive pay cable and SVOD access to the nation’s most important and historic educational programming; and it allows Sesame Street to continue to air on PBS and reach all children, as it has for the past 45 years.”