Written by Matt Goldberg

While it doesn't make a lot of sense that a secret organization like The Dharma Initiative would put ads in magazines, Flickr user "Hot Meteor" has obviously created something very cool with these fake 70s-style magazine ads for Dharma. They just look amazing not to mention having a very wry sense of humor (like the cigarette ad below that says "Here's one smoke you won't run from"). Check out these fantastic ads below.

Thanks to my friend Jared for drawing my attention to these. Namaste.

"Lost" airs on Wednesdays at 9/8c on ABC