There was some debate on whether or not Avengers: Endgame would launch with Disney+. The title arrived on 4K, Blu-ray, DVD and digital only a few months ago, so launching on a streaming service may cut into that revenue. On the other hand, it’s the biggest movie of 2019 and if you’re looking to grab a lot of subscribers at launch, you want to put your best foot forward.
Now Disney+ has officially announced that Avengers: Endgame will be available to stream when the service launches on November 12th. Here’s the tweet:
Oh snap! #AvengersEndgame is coming to #DisneyPlus. Start streaming the epic finale to @MarvelStudios’ Infinity Saga on November 12 in the US, Canada and Netherlands and on November 19 in Australia and New Zealand. pic.twitter.com/Bc2Ev83DuD
— Disney+ (@disneyplus) November 6, 2019
Of course, this doesn’t devalue the physical copies of the film anymore than any streaming title devalues a physical copy. If you decided to buy Endgame back in August, you still have all the special features and you don’t have to worry if Disney+ is going to cycle titles in and out of its library. You can watch Endgame whenever you want rather than have it conditionally on Disney+.
But for those that just like to have their libraries streaming, Endgame is a nice surprise less than a week before Disney+ is set to launch. I wish Disney would release some data to see how people spent the first week using the service, but that’s a long shot. At least there will be more Marvel than you can handle over the Thanksgiving break.
Here’s more on Disney+:
Launching on November 12, 2019, Disney+ will be the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, National Geographic, and more, together, for the first time. From The Walt Disney Company’s Direct-to-Consumer and International segment, Disney+ will offer ad-free programming with a variety of original feature-length films, documentaries, live-action and animated series and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service will also be the exclusive streaming home for films released by The Walt Disney Studios in 2019 and beyond, including “Captain Marvel,” “Avengers: Endgame,” “Aladdin,” “Toy Story 4,” “The Lion King,” “Maleficent: Mistress of Evil,” “Frozen 2,”and “Star Wars: The Rise of Skywalker.” The service will launch in select geographic territories, including U.S., Canada, and The Netherlands, followed shortly by Australia and New Zealand, with the expectation to be available in most major markets within the first two-years. Visit DisneyPlus.com to learn more.